"THE TIMES."

Taranaki Daily News, Volume LV, Issue 140, 31 October 1912, Page 3

"THE TIMES."

WONDERFUL 40,000 th NUMBER. MASTERPIECE OF PRINTING. London, September 14. The 40,000 th number of the Times, which was published on Tuesday, was I the most wonderful that has ever been | issued by that great journal. The hisj toric occasion was commemorated. by a special supplement of forty-four pages, notable alike for the exceptional interest of its literary matter and the artistic taste of its printing and production. It set forth the story of the modern Time* which is, a veritable romance, and gave information which is nowhere else to be obtained in so acc-efcbible and authoritative a form. The first article was devoted to the story of printing from Gutenburg t© Morris, which was appropriately illustrated by the first known representation of a, printing press and by superb reproductions of pages of the Ashdene Dan to ami Kelmscott Chancer. In an article on "The Times of Today," the public were admitted behind the scenes, and were enabled to trace every process and stage in the production of a great modern newspaper. The average number 'of the Times,, it points out. consists of twenty pages, with a type equivalent to tlwt of two ordinary novels, •2.000 WRITERS.

The total of writers on Tin- Times is close uprm 2,000, and t.lie stall' in the offices nnmbcr in addition 290 persons on the literary side and 350 on the mechaniwil. It was in the Times office that modern newspaper machinery may be said tohare originated. The progress achieved in a century can be understood from the fact that whereas The Times presses in 1872 could only turn out 4,000 to 5,00® four-page copies per hour, to-day they can turn out 150.000 sixteen-page copies in the same time. Articles .-on the growth and origin of the British newspaper, on- the early history of advertising, on modern advertising, on color printing, >inrl on ev-'tfry process involved in the production of a mbdern newspaper from the., moment when the wood is cut for pulp-making, were among the varied features. The advertisements were not lees notable than the letterpress from the taste with which they ar§ displayed and printed. There was an extraordinary demand for copies of this great issue, and customers stood outside the offices in Printing House Square in queues buying copies wet from the machines.