Page 4 Advertisements Column 4

Taranaki Daily News, Volume LIV, Issue 85, 30 September 1911, Page 4

MELBOURNE TAILOR-MADE SUITS, The records of the past are eclipsed to-dny. The Melbourne habit of looking ahead is at the wry apex of justification. Tlie new tailor-made suit at (Jss is a challenge in value, It's a prophecy come true. An ideal built around a permanent principle, a supremacy that, brooks no argument. Never lias a suit been offered for approval with so nmeli confidence. Never a suit created and built embodying so many proven advantages. It's a dominating suit—a twentieth century masterpiece. Take anyone of the dozen new models for an instance. Note the new features: the extra full length, the "cut in'' at the waist, the ijew deep iiipels, the wide revel's, the' vest cut a trille luwr; not the hang and set of the coat, the snug fitting collar; note the new American shoulders; note the absence of the exaggerated padding where the sleeve joins the shoulder; note the new roll collar and the semi-square cut of the coat. Trousers are cut just a trille fuller than last, season, with just that perfect hang and lit over the instep that only a master craftsman can impart. Taken altogether, there is a ''unity" of excellence'in every detail that interprets every ideal a purchaser can possibly have about a suit, while to own a Melbourne tailor-made suit stamps a man as a connoisseur of what beauty of design in good fitting clothes really means. Dozens of the newest fabrics to choose from, any one of which the high priced costume tailors would ask you five guineas and more for. — Advt.