Page 4 Advertisements Column 3

Taranaki Daily News, Volume LIII, Issue 60, 20 June 1910, Page 4

BOOTS AND SHOES. WHO SAYS HIGH PRICES? Buy your footwear at the Melbourne's Great Rebuilding Sale, and you need not pay more than you did a year or two years aero, and'your savings will be greater than ever. Undoubtedly the price of raw material has advanced, but our buyins: organisation—ever on the qui vive—anticipated the rise, and contracts were .placed at the old prices by our manager when in England, which will carry us well on to "the end of 1910. Most stores—were they in the happy position we're in—would sell at advanced rates—fully 30 per cent.—and pocket, the extra profit But that is not the policy of the Melbourne. Wo sell as we buy. Take as an examp 1 * our famous 16s Od welted iboots for men. Here is a boot that other stores sold >at 255. Now put on an advance »f 20 per cent. This, you will see, brings the price up to 30s. Had we to do iHe same thing with our famous 16s 9<" ' me we 'd have t° 90 3 for it.J But we ' re not doing it. That fs the poipt- We're still selling at old ' prices • he nee *^ e increased savings above