Page 3 Advertisements Column 4

Taranaki Daily News, Volume LI, Issue 247, 12 October 1908, Page 3

the mind and exercise of the imagination, and the practical lessons of personal and political conduct. The attraction of history is so great that no oilier encouragement towards its study is needed than the opportunity of rending it. It is this opportunity that the Historians' History offers—and for the first time to English readers of this generation. For in spite of the fact that history makes at once the most popular and most, profitable reading, no branch of literature has been less exploited as far as the general public is concerned, so that a man

would feel no embarrassment in acknowledging that Carlyle's French Revolution and Macaulay's dazzling account of one generation in English History constituted the extent of his historical reading. Nor indeed need even the man with a reputation for being well read feel ashamed of his ignorance of history, for the fault is not with him, but with the lack of suitable books. He may add Motley and Prescott to his list; but he does not thereby advance towards any connected and complete view of the world drama. Most people are agreed that while history might make a .good subject for school teaching, as a matter of experience it does not, owing to the fact that in their brevity school text books lack the essential characteristic of history, which is above all things human, comprehensible, sympathetic. Any history which comes to the reader as foreign, dead, a matter of names and dates far off and unlike anything that is happening in our world to-day, is bad history. No matter how dilleront andr distant the circumstances and the scene maybe, history at the hands of the great masters (joes home to the reader, lie recognises its truth, finds its parallel in events and movements which are taking place to-day— events which, in their turn, become the more comprehen' sible for the light cast upon them from the past. In no department of knowledge did the 19tli century make more notable advance than in that of history, and while the general reader looked upon any complete knowledge of history as something beyond his reach, every passage in the record of mankind had been covered again and again by great writers—ltanke, Sybel, Droyscn, Curtius in Germany; Freeman, Gardiner, Stubbes in England; Michelet and Guizot in France, to mention a few of the immortal names. But none of these masters wrote for. the general reader, nor

could anyone save a professed student read history on sucli a scale or get J'or himself a complete view from thousands of disconnected studies. It remained for the Historians' Historv to render this priceless knowledge available to all, and to satisfy at last that liking for history which is so natural a taste among all sorts and conditions of men aud women. Special Terjws for Prompt Subscribers. And in order that this opportunity of entering into the common heritage of human experience should literally be open to all, The Times determined to publish and sell the History upon a system which would remove every obstacle from its purchase by anyone who wished to have it. According to this system The Times offers, direct to the individual subscriber, early copies at a price which is about one-sixth of the current prices charged for books, and accepts payment in monthly sums of 7/G, delivering the entire work (carriage paid to any port or railway station in the Dominion or to any address in a large number of towns) upon receipt of a first payment of this small amount. The system however, admits of these favourable terms only in respect of orders promptly received. The subscription list, which opened for New Zealand 011 the 10th inst., has already closed in the United Kingdom, where the price of the History hasbecn raised by £3 Bs. 6d. The subscription list will shortly close for New Zealand also, and the price of the History will be raised by a corresponding amount. 111 order that anyone who is interested in the work may at once form his own individual opinion upon it, The Times has issued ail 84 page pamphlet describing the History in detail, containing a large number of actual specimen pages, plates and illustrations, and giving an account of the coutcnts of each volume. This pamphlet will be sent posit free upon request, with the special subscription form by means of which alone the History may be purchased at the present low price and upon the present easy terms. You should write for this pamphlet and subscription form at once. • INQUIRY FORM. To THE TIMES (London), N.Z. Office: 2, Harris Street, Wellington, j ~ post free, the pamphlet describing •' The Historians' ! History oj the Moral, andform of subscription at present introductory price, ! Name t I Address I Tb2.

A CHEAP COW INSURANCE SCHEME. You insure your house, your furniture, and possibly your stacks. Why not your cows? The, percentage of cows that die at ealving-time from milk-fever is considerable, and cases of abortion are so frequent as to eause a big drain on the farmer's income. Now, perhaps none of your cows have contracted milk- j fever. That is not to say that they will 1 ahvays escape. Your house did not get burnt down last year. Is that any reason for neglecting to insure it this year? Now, the straight-out proposition for you is tris: You can dose your cow tw'ee with Sykes's Drench at a cost of Is fid; your cows are worth from £0 to £$ each; suppose you neglect to treat the:.! and you lose oe.ly one this year, or say one in two years, (ioodness knows, th;.< is a ridiculously low estimate. If a packet of Sykes's Drench costing Is (5.1 (or Is 4d in dozen lots) will save that cow, arc you justified ia not using ; t? Then again, what do jvou lose by your cows aborting? Invention beats curing in this case too. Take out an insurant 1 policy by investing a small sum ir !. Sykes's Drench. Use only Sykes's Drench, because it h i the best. Price Is Gd packot or 16s bj • the dozen. Better buy it by the dosen i Write for Booklet. 1

its branches,— AM,

YOU CAN GET IT CHEAPER THE RED POST.