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Taranaki Central Press, Volume IV, Issue 426, 6 May 1937, Page 7

A prophecy that’s coining truer j every day! When Lord Craigavon j visited, this country, years and years I ago now, he of course sampled our ! toasted tobacco, and pronounced it good, and he added that in his opinion it has a great future before it. Since those days toasted has such astonishing strides that it has outstripped all its competitors, and actually got on level terms with the imported article! Everywhere throughout New Zealand, from the farthest North to the farthest South, from the East Coast to the West, you’ll fi»d “toasted” on sale. There’s a rare charm • about this beautiful tobacco -which dif- j fers from all others, not only in flav- j our and aroma, but in its comparative | harmlessness due to the toasting of ' the leaf and the consequent elimina- i lion of the nicotine in it. This in- ’ genious and efficient process is the i manufacturers’ own. The only genu- 1 ine toasted brands are Cut Plug No. j 10 (Bullshead), Navy Cut No. 3 (Bull-I dog), Cavendish, Riverhead Gold and i Desert Gold. If you want pure and ! wholesome tobaccos, smoke toasted! ! It will never let you down.