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Taranaki Central Press, Volume IV, Issue 376, 6 March 1937, Page 6

Austin Freeman, creator of “Dr. Thorndyke,’’ who as a crime investigator rivals Sherlock Holmes himself, ; says his favourite smoke is the after--1 breakfast one. Plenty will agree with ! him but some may ask: “How about ■ the after-lunch pipe, the after-dinner i pipe, and the pipe before turning in?’’ I Fact is, a smoke is always welcome Ito a smoker: “I vow and believe,” I wrote Thackeray, “that tobacco has i been one of the greatest comforts of I my life.” But just as it is not all gold : that glitters, it’s not all tobacco that’s : as good as it’s cracked up to be. Inj ferior brands may satisfy those who ; are not critical, but the smoker knows i what’s what—and values his health — i mtfst have the best. Hence the ever- ■ I expanding demand for “toasted”—i.e., i Cut Plug No. 10 (Bullshead), Cavan- . j dish, Navy Cut No. 3 (Bulldog), Riverhead Gold and Desert Gold, which combine a beautiful flavour with a fascinating bouquet while their extraordinary purity (due to the manufacthrers’ exclusive toasting process) renders them harmless even to the j smoker who is always smoking!