Page 8 Advertisements Column 2

Taranaki Central Press, Volume IV, Issue 305, 9 December 1936, Page 8

BOTTLES FOR BEER. SUPERSEDED BY CANS. SUCCESS IN AMERICA. LONDON. The idea of selling beer in sealed cans is not a new one. It has been put ,nto practice si ccessfully for some lime in America, but the critical English beer drinker .ms been slow to acnept a substitute for the bottle. Now. however, difficulties have been overcome and at least four British breweries are offering beer for sale in cans. Recently, to show how good canned beer can be, the Metal Box Company, who are responsible for the manufacture of the cans in this country, took a party of visitors over their Acton works to see the cans being made and to sample the contents of the finished article. There were no complaints against the beer supplied and none of the visitors refused the sample cases given them when they left. The secret of succe'ss lies in the coating applied to the tin sheet used in the containers. This coating must be absolutely inert and without flavour, it must be capable of withstanding considerable heat, and it must no 1 chip off in the many processes necessary to make a can. Cans are being made at Acton at the rate of 200 t minute. Four breweries are at present canning beer, seven others have placed orders for cans, and more than 80 of the leading brewers of Greai Britain are experimenting with the new type of container. ‘ Although it is not claimed that the can will take the place of the bottle entirely, many advantage’s are pointed out. It is much lighter and it is more compact. A case of canned beer weighs half as much as a case of bottled beer and takes up about three-fifths of the space occupied -by the latter. No deposit is required on cans, which are hygienic since they may be used but once; cans do not admit light, which is said to have a bad effect on beer; and cans def not break. In addition, it is urged, the use of cans saves the bookkeeping necessary to check returned bottles and deposits on them; makes transport cheaper on account of the decreased size and weight of the containers; and provides a further outlet for Welsh tinplate.

BUSINESS NOTICES. SEED POTATOES CHOICE HAND-SORTED AND GOVERNMENT CERTIFIED. NOW IS THE TIME TO OBTAIN YOUR REQUIREMENTS. NEWTON KING, LTD HAVE FOR SALE: Early Puritans, Epicure, Cliff’s Kidney, Jersey Benne, Arran Banner, Findlays, Majestic, Robin Adair, Black Kidney, Sutton’s Supreme, Maori Chief. Plant with STERLING POTATO MANURE and ger a heavy crop. ALSO IN STOCK: All Pig, Cow, Calf and Fowl Foods. Wilson’s Cement, Roofing Iron, Fencing Wire, Staples,. Nails, all sizes of Netting. Plough Collars and other Saddlery. Drenches and Top-dressing Fertilisers, Sterling Grass Manure, Super, Basic Super, Blood and Bone, Kainit, 30% Potash, Guano, Neutral Ammoniated Super, etc.

NEWTON KING LTD Stratford. “0.K.!” said the weed merchant; “there’s lots of brands of tobacco, as you say, but, in a manner of speaking, you can divide them broadly into two classes —the toasted and the untoasted. Yes, and I’ll tell you something more: once you take the toasted —the real thing, mind —you won’t care a row of pins about the untoasted, no matter what the brand is.” The customer looked thoughtful. “Can toasting really make all that difference?” he ventured. “It can —and it does!” declared the tobacconist emphatically, “the toasting of tobacco is one of the most ingenious and efficient processes as yet invented. What does it do? Why, it cuts out the nicotine and at the same time gives .this tobacco that fine, pure, clean, sweet fragrance smokers love. You can smoke any amount of it with safety—and, my word! —you enjoy every whiff!” “I must certainly have a tin,” laughed the customer, “a small one just to try it out.” “You’ll want a big one next time,” prophesied the tobacconist, “you wait and see.” fA PDED to meat and cheese sandwiches, “Beavter’ Brand Sauces make a more appetising lunch. To- . mate ana Worcester.