Page 1 Advertisements Column 3

Te Aroha News, Volume XXVII, Issue 43382, 6 October 1908, Page 1

Drapers, Etc. X.. CULLEN, DRAPER | SPECIAL NOTICE We are now opening up NEW SEASON’S GOODS in all departments, including the most beautiful assortment of Ladies’ Blouses ever shown in Te Aroha. OYER 100 BLOUSES TO SELECT FROM f All in very latest styles and marked at lowest prices to secure speedy sale OUR MILLINERY DEPARTMENT Is still to the front and comprises the very latest and choicest ' styles, specially selected by Mrs Cullen to suit local requirements, and. carried out by one of Auckland’s most expert milliners. OUR DRESS and PRINT DEPARTMENTS , T Include a lovely collection of the Choicest G6ods, including Embroidered Muslins and Lawns, carefully selected by Mrs Cullen, who has had special experience in this department, LADIES’ NECKWEAR INSPECTION INYITED In all the newest styles; also a beautiful lot of fancy and washing Belts. Without being pressed to buy. 9 12 & PIANO COMPANY, THE STRAND, AUCKLAND. Ye invite Inspection of our Stock by intending purchasers and the musical public in general. )ur Stock is the largest and best selected in New Zealand and comprises Instruments by the foremost Manufa< turers, firm whom we have secured the Sole Agencies for our districts. Nb Set good Instruments only, fully guaranteed, and lowest prices. )ur Term on the deferred Payment System are the easiest ever offered. iV« allnwhiphfist value for Old Instruments taken in exchange from customers. TD aiAUTfmguukJV v | The hritish & Continental Piano Company, .THE STRAND, OUEEN STREETCatalogues and any Information can be obtained from Me W. Y. vt vls’ > v . Oh.-i;-, Y^it. '-pHIS CANDLE IS SURE TO TOD ABE “SYLVIA T QOKB 'y^’ELL. WAX IT GIVES A VERY STEADY LIGHT, AND IS MOST jPIiEASANT TO USE. RE SURE & o’tD'?R f I ! '• WINTER

AS APPLIED TO CHAMBERLAIN’S COUGH REMEDY.

HOW TO PREVENT COLDS. COMMONSENSE ADVICE. Habitual colds are due to an ill-kept skin on the outside, and by dyspeptic mucous membrane on the inside, the result of indigestion, coupled with carelessness. Cold water, proper food, and commonsense are the foundations upon which a preventive must rest.. A cold sponge bath, one to three minutes long, before breakfast, with a brisk, dry rub, is excellent—usually all that is necessary to keep the cutaneous circulation alive, and the skin reactive -to sudden changes of temperature. For those unaccustomed to cold water, tolerance can be gained in three weeks' time by the use of water at any comfortable temperature, making it one degree colder each day, until it can be. employed, without dread, as cold as it will run. Sea salt may be added to the water for its stimulating effect. Cold water, intelligently used, does not steal vitality, but fosters it. It stimulates the nerves that control the expansion and contraction of the blood vessels, and regulates the cutaneous circulation. One should “keep moving ” when wet or chilly, and not stand on a street corner or elsewhere without taking deep breath. The lungs used in this way act as a pump, and drive the blood along. This practice, with the others named, will reduce to a shadow the liability of taking cold every little while. If you should contract a cold, get rid of it .as quickly as possible, for every cold weakens the lungs, lowers the vitality, and paves the way for more serious diseases. This is best accomplished by ‘the use of Chamberlain's Cough Remedy, a pre- . paration that can always be depended upon and that not only cures the cold, but counteracts any tendency toward pneumonia. . •* .

CHILD’S NEGLECTED cold ; . » AND THE RESULT. Colds are the special banes of childhood, and often lay the foundation for the more serious diseases erf. after-life. One child catches cold,: and scares its mother into hysterics, by having croup in the dead of night-' Another child catches cold, and before it has fully recovered from it, takes another cold, and . perhaps before that is over contracts a fresh one. This succession of colds, on even the neglect of a common cold, causes the inflammation of the mucous membrane, which was at first acute, to become chronic, and the doctor will tell you that the child has chronic catarrh, from which it will never fully recovetr. Still another child catches cirdd, and could easily have been cured by proper treatment, but, being neglected, develops the most fatal malady of childhood, pneumonia. The doctor is called, and pronounces it lung fever,; and if the child is lucky enough to live, it has developed weak lungs, making it susceptible to all lung diseases. Every one of these children could have been cured by the prompt use of Chamberlain’s Cough Remedy. A few doses of it, and the child’s cold is gone. It counteracts any tendency of a cold to result in pneumonia, quickly dispelling all fear of that dangerous disease. It is also a certain cure for croup, and has never been known* to fail. When given as soon as the croupy cough appears it will prevent the attack. A medicine of such great worth and merit as Chamberlain’s Cough Remedy should be kept in every house where there are young children. Don’t wait till the child is sick, and then have to send for it, but keep it on liand, ready for instant use when i.eeded.

THE CHILD’S LIFE AND DANGERS THAT THREATEN. The worst danger to which the children of Australia are exposed is the neglected cold. If your baby has a cold, don’t say, “It will wear off,” and let it go at that. If your children have the snuffles, or sore throats, or watery eyes, don’t hesitate to take them from school for a day or two so that you rpay break up the colds they have. Every parent can add to the healthy condition of the family and to his or her own peace of mind by guarding against any and every kind of cold. Generally, the child does not know how it caught cold. It may be . impossible to prevent it exposing its sensitive body to those dangers which older persons shun. But the chances of contracting colds can be easily 1 diminished by a little care and fore- ( thought. If the children get colds, 1 don’t waste any time. Don’t trifle 1 with a cold. This warning should be ' heeded by all. The lives of- many ' children are sacrificed each year by \ neglecting the colds which they take ; ! others contract chronic catarrh, from 1 which they never fully recover. Of all } the cough mixtures sold, Chamberlain’s Cough Remedy certainly heads the list as the most efficacious for colds, \ croup, and whooping cough in children, and the one remedy that can * always be depended upon to effect a * speedy cure, and that is pleasant and c safe to take. This remedy contains no c opium or other harmful drug, and may * be given as confidently to a baby as c to N an adult. Its great worth and * merit in the treatment of these v diseases has been attested by many thousands of mothers. CHAMBERLAIN'S COUGH REMEDY h sold everywhere 1/6. i;

HOW;COLDS ARE CONTRACTED AND PROPER TREATMENT. A cold Ss always the result of undue exposure to low temperatures. The rapid cooling of the> surface, when npt balanced by proper ; reaction, produces congestion and inflammation of the nasal and bronchial '.membranes. ■ Obviously, such an aifonent ;is not coinmunicable, in the ordinary sense, , from one individual to another. As the slightest “cold y ’j predisposes the individual to attacks the .most severe and dangerous catarrhal .affections, ‘the necessity forits quick .cure ilneed not be enforced! These facts t emphasise the necessity of extra preicautionary measures aga?v vis t the ordinary cold. Everyone cann ot change his climate at will, but may n.nake the most of what he has at home v ‘ z -> take Chamberlain's Cough Remedi v a 3 .soon as the first indication of the c>. appears. It not only cures a cok 1 quickly, but counteracts any tendency of the cold to result in pneumonia. This fact has been fully proven during the epidemics of colds and influenza of the past few years. No case of either of these , diseases having resulted in pneumonia when this remedy was used has ever been reported to the manufacturers, and thousands of bottles of it are sold every day. This shows conclusively that it is not only the best and quickest cure for colds, but a certain preventive of tha]t dangerous disease, pneumonia. EVERY BOTTLE GUARANTEED. If you fail to get beneficial results after using two-thirds of a bottle of CHAMBERLAIN’S COUGH REMEDY tccording to direction, return it to your lealer and get your money back. It is veil known for its prompt cures of roughs, cold and croup.