NEWSPAPER ADVERTISING.

Taihape Daily Times, Issue 220, 20 April 1917, Page 7

NEWSPAPER ADVERTISING.

Mr A. E. Chamberlain, of Chicago, dealing with the subject of newspaper advertising, says:— “No other medium can give you all the following qualities found in newspapers:

1. “Newspaper advertising covers either the local field or the entire country.

2. ‘Newspaper advertising makes possible local co-operation between newspaper and advertiser. 3. ‘Newspaper advertising makes pesBible advertisements that are up-to-the-minute, and are always under your control. 4. ‘lt offers the greatest economy of advertising space.” Judicious newspaper advertising i? one oij ihe secrets of commercial buC' teesß. To be safe, never Teet sure.”—Old Proverb. (Gratified men and women throughout the Dominion are constantly expressing 4&eir appreciation of the merits of Baxter’s Dung Preserver. This .famous ©ld preparation is still the most effective hnd satisfactory remedy far eoagtis, ©old®, and sore throats. Strengthens the Rings ang invigorates the whole system. Every dose hene-jfits-ngood for young and old. Famous ; fdr over S® years. Ask for “Baxter’s” and do aeeept inferior substitutes 1/10 buys a big bottle at any store c; t hammer.