Page 7 Advertisements Column 1

Taihape Daily Times, Issue 220, 11 April 1917, Page 7

BLACK SEALETTE.and CARACUL OOATS. Latest Styles. 45/-, 50/-, C5/-, 75/-,, 90/-. Laadies GABARDINE COATS. ~A~ Splendid Assortment. 14/6, 25/-, 35/-, 45/-, 65/-. Ladies' WARM TWEED COATS, in Various Styles and Colours. 14/6, 10/6, 27/6, 39/6, 59/6. Childrens'j WINTER COATS 5/11, 8/11, 12/6. KSWWXr- ' :' Childrens' GABARDINE COATS, with and without belt. All sizes. 18/11, 21/-, 25/-, 27/6. Ladies' BLACK CASHMERE HOLEPROOF HOSE 1/11 per pair. Ladies' ALL-WOOL JASON HOSE 2/11 per pair. £&JLJIJL

NEWSPAPEE ADVEETISING. Mr A. E. Chamberlain, of Chicago, dealing with the subject of newspaper advertising, says:— "No other medium can give you all the following qualities found in newspapers: 1. "Newspaper advertising covers either the local field or the entire country. 2. 'Newspaper advertising mates possible local co-operation between newspaper and advertiser. 3. 'Newspaper advertising makes pesBible advertisements that are up-to-the-minute, and are always undesr your control. 4. 'lt offer s the greatest economy of advertising space." Judicious newspaper advertising If one oc the secrets of commercial sueTo be safe, never sure."—Old Proverb. Gratified men and women throughout the Dominion are constantly expressing their appreciation of the merits of Baxter's Eung Preserver. This famous old preparation is still the most effective a-nd satisfactory remedy for coughs, colds, and sore throats. Strengthens the lungs invigorates the whole system. Every dose benefits—good for young and old. Famou for over 50 years. Ask for "Baxter's" and do not accept inferior substitutes. 1/10 buys a big bottle at any store oj rharmacr-