NEWSPAPER ADVERTISING.
Mr A. E. Chamberlain, of Chicago, dealing with the Subject of newspaper advertising, says: — "No other medium can give you all the following qualities found in newspapers: " 1. '•' Newspaper advertising covcts either the local field or the entire country. 2. 'Newspaper advertising makes possible local cooperation between newspaper and advertiser. 3. 'Newspapen advertising makes passible advertisements that are up-to-the-minute, and are always under your control. 4. 'lt offers the greatest economy of advertising space." Judicious newspaper advertising is one of the secrets of commercial success.
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https://paperspast.natlib.govt.nz/newspapers/TAIDT19160708.2.8
Bibliographic details
Taihape Daily Times, Issue 158, 8 July 1916, Page 3
Word Count
87NEWSPAPER ADVERTISING. Taihape Daily Times, Issue 158, 8 July 1916, Page 3
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