NEWSPAPER ADVERTISING.
Mr A. -. E. Chamberlain, of Chicago, dealing with the subject of newspaper advertising, soys:— “No other medium can give you all the following qualities found in newspapers: 1. “Newspaper advertising covers either the local field or the entijre country. 2. ‘Newspaper advertising mako s possible local co-operation between newspaper and advertiser. 3. ‘Newspaper advertising makes possible advertisements that are up-to-the-minute, and are always under your control. 4. ‘lt offer s the greatest economy of ad vertising space. ’ ’ Judicious newspaper advertising is one of the secrets of commercial success'.
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https://paperspast.natlib.govt.nz/newspapers/TAIDT19160602.2.27
Bibliographic details
Taihape Daily Times, Volume 8, Issue 129, 2 June 1916, Page 7
Word Count
90NEWSPAPER ADVERTISING. Taihape Daily Times, Volume 8, Issue 129, 2 June 1916, Page 7
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