Page 2 Advertisements Column 3

Taihape Daily Times, Volume 8, Issue 35, 11 February 1916, Page 2

H lay of Great Bargains At BENNETT'S. IN conjunction with OUE NEW-CASH SYSTEM we have decided to dedicate WEDNESDAY of each week to Bargain Lovers. EVE'BY WEDNESDAY we will reduce prices on oddments—on Seasonable, High-class Goods from Every Department. FEBRUARY 16th Is "Bargain Wednesday " COMB ! SEE ! WE are preparing a host of BARE BARGAINS for WEDNESDAY. Come and share in the savings. The advantages of CASH TRADING will be eleariy demonstrated in hundreds of economies on every han3. IVfTrfflaTiin tmwmmEmm IS "BARGAIN WEDNESDAY"! NETT AWAJRUA HOUSE

ADVERTISNG AT one of his recent lectures on advertising, given at Liverpool, England, Thomas Russel, of London, emphasised strongly the value of newspaper advertising. " The" time," he said, " was ripe for a great extension of advertising, and newspaper advertising must always be the mainstay of publicity. He illustrated the fact that scientiflfc Advertising did not add tc the cost of goods, hut secured a material reduction in price. Indeed, the more an article was advertised the cheaper it hecame, und the more self-interest compelled the manufacturer to keep up the quality. Certain articles of great value to the public could never have been manufactured at all had it not been that advertising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an advertisement. The Commercial Keview points out that:—"Undoubtedly the first and most potent Advercising Force of he present day is the NEWSEAPER." Taihape business men who do the best business

SEEING the Growing Needs of Horse-ownerg in This District, - determined upon placing My Farriery under the management of an Up-to-date, Scientific Shoer, and 1 have pleasure in announcing that my efforts have been entirely successful, and my Shoe Department is now in charge of ME EENEST BOUGEN, who is admittedly one of the Most Popular and successful Shoers of Trotting Horses that ever worked in the Christchurch District. ME BOUGEN comes to Taihape with testimonials from leading trainers in that territory, and I recommend him to Horse-owners in this district with the utmost confidence that he will GIVE DESIGNS and ESTIMATES for CAEEIAGE WORK, New or Bepairs, FEEE, and enquiries are cordially invited. PREMIER CAEEIAGE WORKS AND SHOEING FORGE,

When sore throat, cough or cold assails You'll find one treatment never fails; 'Tis fragrant, certain, soothing sure, World-famous Woods' Great Peppermint Cure. In every home it comes to stay, its patrons multiply each day; Ov.ee used all others they abjure " Preferring Woods' Great Peppermint Cure. NO COLD IS NAZOL-PKOOn