Page 2 Advertisements Column 4

Taihape Daily Times, Volume 7, Issue 338, 15 November 1915, Page 2

HEBE THEY ABE GLOVES FOE ALL OCCASIONS. Gloves for Driving-; Gloves for Day Wear; Gloves for Evening Wear. WHICH DO YOU LIKE? WHICH WILL SC IT YOKE PRESENT REQUIREMENTS? GLOIES in Kiel. Reindeer, Suede. Nappa, Cotton or Silk? And which Colour do You prefer—Tin, Mole, Brown, Grey. Black, White or Beaver? WHATEVER GLOVE YOU WANT WE HAVE IT. AND WE HAVE IT at the EIGHT PEICE and in the EIGHT SIZE. Ae hai e just added many lines of New Gloves to Our Stock, and we ask you to come and see. confident that OUR EXCELLENT SELECTION will cater for Your Every Glove wish. Neatness and Finish is a feature in each pair—there’s quality in every stitch, for the BEST ENGLISH MAKES are represented. AWARUA HOUSE TAIHAPE. ? !■-- ---i- 1 " -HIS Ei A] TSS AT one of his recent lectures on advertising, given at Liverpool, England, Thomas Russel, of London, emphasised strongly the value of newspaper advertising. “ The time," he said, “ was ripe fer a great extension of advertising, and newspaper advertising must always be the mainstay of publicity. He illustrated the fact that scientific! Advertising did not add tc the coat of goods, but secured a material reduction in price. Indeed, the more an article was advertised the cheaper it became, and the more self-interest compelled the manufacturer to keep up the quality. Certain articles of great value to the public could never have been manufactured at all had it not been that advertising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not trne was good enough to put into an advertisement. The Commercial Review points out that: —“Undoubtedly the first and most potent Advertising Force of he present day is the NEWSPAPER." Taibape business men who do the best business sE IN THE “TAIHAPE TIMES.” tific Shoeing. SEEING the Growing Needs of Horse-owners in This District, I determined upon placing My Farriery under the management of an Up-to-date, Scientific Shoer, and 1 have pleasure in announcing that mv efforts have been entirely successful, and my Shoe Department is now in charge of MR ERNEST BOUGEN, who is admittedly one of the Most Popular and successful Shoers of Trotting Horses that ever worked in the Christchurch District. MR BOUGEN comes to Taihape with testimonials from leading trainers in that territory, and I recommend him to Horse-owners in this district with the utmost confidence that he will GIVE SATISFACTION. DESIGNS and ESTIMATES for CARRIAGE WORK, New or Repairs, FREE, and enquiries are cordially invited. F . P . FOX. "REMISE CARRIAGE WORKS AND SHOEING FORGE. Taihape. 1 RANGITIEEI GENERAL CO-OPERATIVE TIMBER COMPANY, LTD. • Company is prepared to suporders for Building or other irs, Mouldings, etc., to any of the district. Largo stocks ry timber on Laud, Prompt iry and satisfaction guaranteed. ■flew— —~ ite or ’Phone for Quotations TO |»SE MANAGER TAIHAPE,, Try one to-night and saa . the result. II ¥ 2/1/ Mo headache, bad breath, sour stomach, or coated tongue in the morning * MO COLD IS MAZOL-PROOFS.