Page 2 Advertisements Column 4

Taihape Daily Times, Volume 7, Issue 290, 11 September 1915, Page 2

a r 4 GLOVES of the BENNETT QUALITY! They are the Gloves a Lady prides herself upon—so Choice in Quality, so Pine in Finish, so Pleasing in Colour. WE select them with such infinite care; WE purchase them from the BEST SOUKCES. BENNETT’S GLOVES are the Reliable Kind, safe from splitting and faulty seams—because they are made from the Finest Skins and put together with the Utmost Care. EEAL GLOVE ECONOMY is assured in purchasing here. Every Glove WE supply is a Pleasure to Wear. COME TO BENNETT’S TO BE WELL GLOVED! H. D. BENNETT & GO. AWABUA HOUSE TAIHAPE. k NEWSPAPER ADVERTISING AT one of his recent Futures on advertising, given at Liverpool, England, Thomas Russel, of Loudon, emphasised strongly the value of newspaper advertising. “The time,“ he said, “was iipe fer a great extension of advertising, and newspaper advertising must always le the mainstay of publicity. He illustrated the fact that scientific Advertising did not add to the coat of goods, but secured a material reduction in price. Indeed, the more an article was advertised the cheaper it became, and the more self-interest compelled the manufacturer to keep up the quality. Certain articles of great value to the public could never have been manufactured at all had it not been that advertising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an advertisement. The Commercial Review points out tf at:—“Undoubtedly tbe first and most potent Adverting Forca of the present day is tbe NEWSPAPER." Taibape business men who do the best business ADVERTISE IN THE “TAIHAPE TIMES.” Direct from ’ thelooms to your Home CONSULT oar Catalogue, full of new ideas, showing: in Pictures, how to drape ordinary or modern windows. All kinds of CURTAINS, CURTAINS MATERIALS MADRAS MUSLINS, CASEMENT CURTAINS, at Loom Prices. Also HOUSEHOLD LINEN, LADIES' and GENT'S UNDERWEAR, BOOTS and SHOES, COSTUMES, GENT'S CLOTHING and FURNITURE. iarge FREE CATALOGUE OF CURTAINS IHU UR, FIRGEL Ofl/fl Duty and Post Paid. W I Heavy Double Damask All Linen Table Cloth, choice design, size about 2 by SAyds 6 Linen Serviettes to match Cloth, 24ins.sq. 1 Durable White Irish Damask Table Cloth Ribbon Stripe Design, size Ijyds.sq I Cotton Damask Table Cloth, 601ns. sq. 3 Kitchen Table Cioth, Half Bleached, 62ms. sq. I Irish Embroidered Tea Cloth, 32ins. sq. I Emb. Tray Cloth. I Emb. Table Centre All Hood rc tuly hemd. Marvellous value RECORD CURTAIN PARCEL Duty & Post Paid. Contains 6 pairs beautiful Curtains namely 27/6 4 pairs All same Rich Old Lace Design 3yds long, SOins. wide, 2 pairs Goo' Quality Exquisite Empire Design, most successful style, Sjyds. long, 60ins. wide. Either parcel delivered FREE at above prices. GrcatcstßargainscvcroSlcred Be sure write now lor Catalogue, POST FREE, g, PEACH SONS)Box The Loorar^Jottit ighant. England

THE RANGITIKEI GENERAL & CO-OPERATIVE TIMBER COMPANY, LTD. The Company is prepared to snfply orders for Building or other Timbers, Mouldings, etc,, to any part of the district. Large stocks of dry timber on hand. Prompt delivery and satisfaction guaranteed. WMtp or ’Phone for Quotations to THE MANAGER TAIHAPE. NO COLD 7 S ■ N AZOLES OOF.’*