Page 6 Advertisements Column 1

Taihape Daily Times, Volume 7, Issue 270, 17 August 1915, Page 6

The Second Article of a series that Every Housewife Should Read. It is indeed hard for the New Zealand housewife to realise the remarkable changes that have occurred in the tea trade within the last eight months—changes which have resulted in greatly increased prices. As was shown in the first article of this series, tea is in great demand as the beverage of the 25 million men who are under arms to-day, due to the fact that it is the most stimulating and invigorating drink—easily transported and easily handled. But there is another element ■•vhich exerts almost as great an influence in the steadily rising cost of tea. This factor is Russia, with its enormous population of over 160 millions, which, at the stroke of a pen—m almost a single ttight—has been turned into nation of tea drinkers. What this means is readily seen when one considers that until September last the Russian people consumed less than 1 lb. of tea per head per annum ; whereas in our own Maorfland the average is over 7-iibs, ol tea per head per annum. Moreover, the money previously spent-or. other beverages by Russia is now available for tea. Hence, \ at the tea auctions, enormous quantities have been bought by Russian' representatives, who readily pay increasing prices to secure what they want. © As a result, tea to-day costs the blender in New Zealand an average of 2\a\. to 3d. per lb. more than eight months ago, and. unless he is to face an enormous loss, he has only two alternatives —to reduce his quality or increase his prices. Either course is reasonable, and ' there is no escape—unless, before the war, he was charging an excessive price for inferior tea. If so, he is still able to sell the same grade at the old figure and probably still make a good profit. *\ Vmber Tips" policy has always bct-u to give the best value the world can produce at the most reasonable prices. It has been decided to continue this policy, therefore the price has been slightly increased—by 2d. per lb. Although advised by many to reduce costs by the admixture of harsher, inferior and less healthful teas, the proprietors are determined to maintain that standard of quality and ▼aluo which has made'"Amber Tips" the most widely sold blend in the Dominion to-day—the most largely" sold blend of any country in the world in proportion to population. Thus, if the name "Amber Tips" is on the packet, you know that it contains the finest, purest and best tea that can be produced for the money—that it contains a tea which is so puce and healthful that it can be used by children, and by those with the weakest digestion, without harm, t*

Jt is also well to remember thnt ** Amber Tips" gives more cups of delicious, fragrant tea of delightful flavour. Thus it stili costs you less than others—it is still the cheapest tea in the Dominion, even though the prices have been slightly increased. We believe I hat the housewives of New Zealand would rather secure the finest value thnt can be given—even at a slightly incieased price—than that quality and valuer, should be cheapened. It is now for you to show whether fou approve of this decision or not. l/10, 2/-, 2/2 per lb. The only lea-that has to increase its prices — (he foregoing will tell you why. NO MORE RHEUMATISM! What glad news it is to hear that you can be cured of Eheumatism, Lumbago, Sciatica or Gout—and cured permanently. Even if you have been suffering for years, have tried all kinds of advertised cures in vain you owe it to yourself to try EHEUMO. Liniments or embrocations only deaden the pain for awhile—EHEUMO cures in the one and only way—it penetrates the blood cleanses it of excess uric acid and thus Temoves the cause. Once the cause >a removed, the pain and swelling disappear. Why use salts with foreign names and "so-called "remedies" which claim to cure Rheumatism and everything else? Try EHEUMO—a specific intended to cure Rheumatic complaints only. Thousands of New Zealanders have b«en cured quickly—permanently and -»e have their letters of praise for EHSUMO. Mr William ones of the Terminus Hotel, was cm•ed by this powerful remedy after suffer 1 ing tor 14 years. Cure your Rheumatism, Uout or Lumbago—start it to-day 2/6 avd 4/G. 108 Rare as hen's teeth is the cold that cannot be soothed by "NAZOL," Taken inwardly, inhaled, or rubbed on the chest, "NAZOL" is wonderfully quick ana efficacious. Marvellously cheap, too! 1/6 buys 60 doses. Jeb Printing —any style or color — at reasonable rates. of the be3t» Times Office.""