Page 3 Advertisements Column 4

Taihape Daily Times, Volume 7, Issue 263, 29 July 1915, Page 3

A Statement that Every Housewife Should Reed The war has faced every tea merchant with the problem of mere; shit* prices *>£ reducini. his quality. He has to follow one course or the other —there's no escape—for die wholesale cost of fine tea in Eastern mavhets lias increased over 2id. per lb. sino Au<ms! last. The main reason for this rise has been tl e grtatly increased demand—and the fact quantity of tea required for the men in the trenches and on active

It is readily'seen wiry Lea has been selected as the soldiers' bever■age —it is' easily transported —is quickly and readily prepared anywhere—and above all it is invaluable for its invigoratn g and stimuUltirij qualities. With the exception of 3 million Britishers, bat tew of the 25 million men under, arms in Europe to-day were previously tea -yet jflmost in a day tea had to be found for them. Do you wonder then, that the tea has gone up, up, up in price?—■ that to-day hue tea costs the packer in New Zealand on the average 2kl to 3d. per lb._ more than in August last. v <£Add to this Russia's 160 millions, who, with a stroke of the pen, have been turned into tea drinkers by the Vodka prohibition add a score of minor causes and vou will

see why the increase had to ccme. Therefore, too. you will see that any tea giving value for the money cannot be sold at the same price as in August last. It simply can't be done—unless, of course, the price originally charged was absolutely excessive. If a fair price and good valiTJ was formerly given, the packer is now faced with a loss on every packet. There's lio escape from the fact?— either prices have in he increased —or, as an alternative, quality and value must be reduced by the admixture of cb< aper, interior, less healthful teas. The "Amber rips" Proprietors are determined that, in their ease, this alternative will never be taken. "Amber Tips" remarkable rise in r. few years from an unknown brand to by far the largest selling tea in New Zealand—the largest selling tea in the world in proportion to population—is due to its qmdhy and remarkable value. The'same wonderful value will still be given—nothing but the finest teas will be used, but, to do so die price has to be increased. We are convinced that most homes in New Zealand would rather pay 2d. per lb. more .and get the finest tea that can be produced rather than pay the old price and get an inferior article —with an admixture of poorer teas, less healthful alike to nerves and digsstion. Forget quality and heal thfuiness—con* sider the question purely from the standpoint of economy—there too •'Amber Tips" leads, for every pound will give more cups—and at a less price per. Cup. cup for cup, there's no cheaper te.f. Therefore even at die new prices Amber Tips is still the cheapest—yod get better tea—more delicious flavour— finer fragrance—while, as the Lancet investigation showed, your health as ill benefit. Surely because of a'penny extra per half lb. packet yon will not- deprive yourself of a tea which for quality, flavour, fragrance, and economy is unique and unsurpassable. The housewives of New Zealand want a good article and good value, and trial convinced them that Amber Tips is a tea that nothing cise could equal. Do they still want value and quality? We believe they do—we know it. 09

l/10-, 2/-, 2/2 per Ih. The only tea that has to increase its prices—the foregoing will tell you wliy.

WITH COBNS UNTIL REXOXA CUiIED THEM " Herewith allow me to thank vou forth complete eradicate soft and haul, !k use of your Rexo; Margaret Howard Dunediri, N.Z. state, not being ; besides having to ' it was compulsory | tried many was I received not the | and 1 thought I s Hearing of vour 3 )f corns, both .ived by the writes Mrs. :liad Street, :■: a v.rv tiv be u;c or.„ md dilutions, but .'-t. relief from >,ny, be criopkd for life, a Gir.unent and its to ms? it, and it has, cured the eorns. i.ut •ai:-.:gc"hci'. I am . j'\:-■...! walk rbout my feet, and I aii-xil iue ev.r icei gratuul 'or ! the benefits I have re ived by iLo us, of I your Ucxur«a Ointment." 1 5 Rcxona, CLc Rapid Herder, id a remark djlo enective r«uacdy for all au'eotioris of the skin, also fur wounds, burns, sore-, ec-. ::.. and bad legs, Kexona is sold oniypn tri?.";gu!ar pots at 1/tJ, or in larger pots, holding izearly four time* &e quantity, for 3/-. >v, to woo thee, L.angmj>e \vli:e:i ear. soothe and eiieer thee, Wh •••13 .thou ha?t a couah or cold. But if pleading e:>miot g;.ia theo 3 -i 'll invoke an uid more sare. :,■;.'.,._ ~ A|,^ n could rot disdain tos O&cririg Woods' Great Peipermint