Page 21 Advertisements Column 1

Sun (Auckland), Volume IV, Issue 974, 17 May 1930, Page 21

Vista, 69/6. k mm m l ip s>o c?«s> k f* CP T y y * Vivian, 59/6. !a* •• :..■•:■■■■ Leonora,’* 69/ 6. Loretta, 69/ 6. SPECIAL CLEARANCE of JOB PURCHASES and OVERSTOCK GOODS Displayed on Six Floors feature extremely low prices—prices that offer a good economy in many winter needs. New Frocks in excellent new styles and fabrics, priced surprisingly low. THIRD FLOOR SHOWROOM. “Leonora” displays an Attractive New Style Frock of Silk Crepe de Chine, featuring a smart hip yoke comprising nine folds going round hips, finished buttons, also similar effect on arms. A self collar and stole also contribute to make this Frock most appealing. Shades are in Brown, Wine, Saxe, Navy, Black, Green, and Beige. 69/6. “Vivian” is wearing a New Smart Styled Ladies’ Frock of fashionable Wool Crepe de Chine, featuring the high waistline, an adjustable collar, also • uffs, faced with different shade. Frock shades are in Saxe, Bed, Navy, Black, Cedar, and Fawn. An excellent value. 59/6. “Loretta” —A ‘Ladies’ Silk Crepe de Chine Frock, with effective cascade of Silk Georgette on left and Bolero to right, as illustrated. The skirt is flared, and has self belt and bone buckle to finish. Shades are in Black, Navy, Claret, and Beige. An excellent new style priced moderately. 69/6. “Vista” —This Smart Frock Style is of good quality Wool Crepe de Chine, depicting trimming of Silk Crepe de Chine applique oh bodice in self colour to contrast. The skirt shows neat flares and buttons to trim. The V neck is bound Silk Crepe de Chine. An. admirable new style showing in Cedar, Black, Navy, Saxe, Red, Fawn, Broivn. 69/6. '‘Lucille” —A most pleasing New Style df superior quality Satin, with flared skirt, self belt, and bone buckle at back; also pointed Georgette collar and front, finished silk braid to match frock. Cuffs also correspond. Procurable in shades of Lido, Brown, Navv, and Black. 89/6. “Lucy”—This Pretty New Frock Style is of Silk Crepe de Chine, with collar and narrow tie of self, also Oriental belt to blend, with bright embroidery touches on bodice of frock. The skirt features fancy pleats. A useful and inexpensive Frock, in Black, Navy, Beige, Saxe, and Green. “Vilma” —An Extremely Neat New Style of Frock for present wear, in Wool Crepe de Chine, also suitable for matrons’ wear. It has adjustable collar of contrasting colour Crepe de Chine Silk and narrow tie to finish. The sides of bodice, also back, feature embroidered spots in two tone. The vest is of Silk Crepe de Chine. Shades are in Saxe, Nattier, Brown, Beaver, Cedar, Fawn, Red, Navy, and Black. «»9/6. “Laura” is wearing a Useful and Attractively Styled Frock of Silk Crepe de Chine, in a superior quality, specially designed for matrons and large self belt and bone buckle, with pointed panel front and pleats; also bone buttons on each side-front above belt. This style, showing in Navy, Saxe, and Black. For matrons only. “Lindley”—Another Usefully Styled “Leader Value” Frock of All-Silk Crepe de Chine, that is suitable for day or semi-evening wear. Smart contrasting effects are shown, and all sizes are procurable in this extra low-priced Frock. Showing in Brick, Henna, Saxe, Black, Navy. 39/6. ‘Valmar”— This Attractively Styled Ladies’ Frock is of serviceable Wool Crepe de Chine, with vest opening to waist, the inset vest being of Silk Crepe de Chine, plain and figured. The skirt reveals neat flares, while the sleeves are long and close fitting. Silk stitching is shown on bodice and hips. Shades are in Navy, Black, Red, Brown, Fawn, Saxe, Cedar. Splen- “ Valmar,” did value. 79/6. 79/6. Violet” displays the latest in Smart Tweed Frocks, economically priced. It in faehioned in cross-over style, with vest of silk Crepe de Chine, and tie to finish, the bodice trimmed with self strappings, while the skirt reveals pleats and pockets on each side, with belt at waist to finish. Newest effects in fawn, Greys, and Browns. 79/6 each “Loveday” illustrates a Charmingly Simple Frock Style of AllSilk Crepe de Chine, priced remarkably low as a J.C.L. Leader. This useful semi-evening and afternoon frock is procurable in all sizes. In Navy, Black, Lido, Saxe, Salmon, Bose, Henna, fawn, Brown, Brick, trimmed contrasting shade as shown in design. J.C.L. Leader, 39/6 each. :/ m Vilma Lucy i Lucille, 89 6. 75 89 6. Si siiPii i i : . If iii -tr» “ Violet,” 79/6. “ Valeria,” 75/-. “Valeria” displays an Inexpensive Coat Frock of durable Wool Crepe de Chine, designed with scarf collar, and inset vest of self, with the bodice daintily embroidered. The skirt is pleated and finished with belt. An excellent style for matrons’ wear, showing in Navy, Nattier, fawn. Lido, Henna, Chocolate, Nut Brown, Almond, Bottle Green, snd Black. O.S. and fx.O.S. Sizes only. Special value. 75/- each. WE PAY POSTAGE : Loveday, 39/6. Lindley,’ 39/6. MAY SALE OF Gramophones and Pianos offers a great saving chance for music lovers who desire to own a first-class instrumen Write to-day for illustrations and full particulars of Bargains. We will trade-in your old Piano or Gramophone and Pay Freight to your Nearest Port or Station. NO DEPOSIT EASY TERMS and 7 DAYS’ FREE TRIAL DEMONSTRATIONS FIFTH FLOOR - Laura,” 89/6. J.C.L STAR Attraction! ALL DAY MONDAY Size 14in. x 20in. Traced Table Centres, Oval and Novelty Shapes, hemstitched edge for crochet. A special “Star” value line, approximately twenty traced designs, exclusive to the J.C.L., to select from. A bargain for needleworkers. Ground Floor. Star Attraction Price All Day MONDAY, 1/6 each ~ Ladies’ Plain Colour Fuji Silk Fronts, ideal for wearing with a costume or a suit. Well made and finished with neat pin tucking. Shades: Gold, Coral, Grey, Natural, Sky, Almond, Fawn, Cream, Salmon. Ground Floor. .Exceptional value. Star Attraction Price All Day MONDAY, Men’s Plain Cream Knitted Art. Silk Scarves, size 12in. x 54in.; finished fringe. Recommended for evening wear or as a collar protection from the overcoat. Special Value. Ground Floor. Star Attraction Price All Day MONDAY, 40-inch “All-Wool” Crepe de Chine, in newest tonings for frocks and children’s wear. A durable quality, priced lower as a “Star” value offer. In Wine, Almond, Grey, Cedar. Beeswing, Navy, Rose Beige, Copper. Lido, Mid Brown, African Brown. Marine Blue, Lido, Nigger, Bottle Green, and Duchesse Blue—Usually 5/11. Star Attraction Price All Day MONDAY, 4/6 Girls’ Wool and Cotton Mixture Lumber Jackets. with newest designs, in four tones. An excellent Winter garment, for sports and outdoor wear: in sizes to fit from 4 to 13 years. Jade, Scarlet, and Rose, with effective designs to contrast. Fourth Floor. Star Attraction Prices AH Day MONDAY, 7/6 9/9 White and Gold China Cups and Saucers, in the popular Canadian Shape. Bargain Priced, on the Fifth Floor. Postage Extra. Star Attraction Price All Dav MONDAY, 10h° the Cup and Saucer. Cups only. Mail Orders Accepted if Posted Within Two Bays EE4, 47 6. EES, 79 6. EEI, 37/6. EE2, 47/6. EE3, 24/6. RAINCOATS IN NEWEST COLOURS, STYLES AND FABRICS AUCKLAND’S KEENEST PRICES THIRD FLOOR SHOWROOM. FBI illustrates the Newest in Embossed Leatherette Raincoat, for ladies’ wear. A well-made, serviceable Coat, tweed lined, and finished with storm collar, cuffs, and belt. This useful and inexpensive Coat in shades of Cherry, Navy, Light and Bark Green Brown, Boyal Blue, Black, and Burgundy. EE2—This number displays a New “Alceson” Raincoat, which is not rubberised, but of a proofed tweed material, thoroughly recommenced for wear in all weather. It is extremely well cut and finished, and is smart fitting, with belt and pockets. Shades are in mixed tones of Brown, Fawn, Grey, and Blue. 47/6. AT Ees —This Neatly Practical Coat Style is in Leatherette, fleecy lined, for Winter Show days. It displays smart storm collar and cuffs’ also belt to go all round. Lengths are in 38in., 40in., 42in., and 44in. only. Shades: Cherry, Tan, Almond, Dark Bed, and Saxe Blue. Splendid value. EE4_ -Another Popular Style, also Useful, Raincoat, in Coloured Art. Silk, rubberised to make it rainproof. A good range of O.S. Sizes, showing in shot effects, in Brown, Amber, Burgundv, Saxe. Navy, Almond, Amethyst, Fawn. 47/6. Also, O.S. fitting in Navy Rubberised Cashmere Coats. - EEb— Another Smart Raincoat of durable proofed Gabardine, in new est shot effects. 1 A superior quality “Alwetha” Coat, finished double-breasted front, storm collar, pockets, cuffs, also belt to go all round. Showing in newest Burgundy, Fawn, Apricot, and Lavender shades. 79/6. EE6—A Rubberised Tweed Raincoat, neatly finished, as illustrated design, and procurable in the newest tonings of Brown and Fawn. A Special Value Coat for present wear. EE7—Another Useful Low Priced Raincoat in a Light' weight Rubberised Indiana, procurable in Cherry, Fawn, Beige, Navy, Almond, Saxe, Putty, and Brown. Small sizes only in this style. ♦ 22/6 each. EE6, 29 6. EE7, 22 7-DAY SALE of LADIES’ UNDERWEAR Now on. An opportune saving event that offers good quality Winter Garments at Reduced Prices on the Fourth Floor An Exceptional Selection. Ladies’ English-made “All-Wool” Woven Bloomers, in serviceable, warm, good shapes, with elastic at waist and knee. Cream and all new shades, including Saxe, Rose, Biskra, Fawn, Navy, etc. Women's. Ladies* “All-Wool” Shetland Knit Bed Jackets, in Magyar shape, with short sleeves. Pink, Skv, Cream—Usuallv 4/11. 7-Day Sale, 3/11 each. Ladies’ Unbleached Cotton Vests, winter weight, low neck, sleeveless, and shaped at waist. Full size—Usually 2/3. 7-Day Sale, 1/6. Ladies’ Cream Heavy-weight Cotton Vests, with low necks and no sleeves. Reliable Brand—Usually 3/3, 4/6, 4/11. Great value. 7-Day Sale, 2/11. Ladies’ Bibbed All-Wool Vests, in various styles, with or without sleeves. Excellent value and selection. Usuallv John Court Auckland's Leading Drapers and Furnishers Ltd. The J.C.L., Queen Street Warm Ripple Cloth Dressing Jackets, in comfortable Magyar stvles, in Bed. Bose, Saxe and Hclio. Usuallv 6/11 9/11 12/6 15/8 17 6 7-Day Sale 5 11 8 11 11 6 13 9 15 9 Ladies’ Cream Winceyette Nightdresses, with V or square necks, long sleeves, and opK'n front, nicely trimmed tucks, and neck and sleeves edged with art. silk lace. W. O.S. 9/11 10/11 7-Day Sale 7/11 8 11 Ladies’ Heavy Twill Winceyette Pyjamas. Made smart coat style, with long sleeves. In Salmon. Sky, Pink, Helio., Turquoise and Apricot, with Creme facings: also Creme with coloured facings. Sizes S.W. and Women’s —Usually 11/6. 7-Day Sale, 9/11. Warm White Flannelette Nightdresses. Made Magya shape, with short deeves, finished scalloping, and embroidered spray in front. • w. o.s. Usually 3/11 4/11 7-Day Sale 3, 6 4 6 Ladies’ Creme, also Pink, Sky. Helio., Winceyette Nightdresses, with round neck, Magyar shape, with short sleeves, finished binding, also applique, in contrasting shades. A splendid Winter garment. Extra good value —Usually 6/11. 7-Day Sale, 5 11. Ladies’ Low Priced Winceyette Nightdresses, designed with square, V, or round neck, finished hemstitching. This special value, in Creme, Pink, Sky, Apricot, and Helio. —Usually I 9. 7-Day Sale, 3 11 each. Ladies’ Creme Wool Shetland Knit Princess Skirts, with opera tops or round necks—Usually 3/11 7-Day Sale, 4 11.