NEXT FILM ADVANCE
"The big screen will be our next achievement,” asserts a Paramount executive. "The magnafilm has been tested and found practical. This double-width film brings with it a quality of depth that borders on' a third dimension." It is safe to predict that all pictures in the future will be "all-colour." New perfections in colour process have developed to the extent that once the audience has become used to colour in a picture it will object to a return to black and white.
"Only the Brave" has been selected as Gary Cooper s second starring pro duction. Mary Brian will play the feminine lead.
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https://paperspast.natlib.govt.nz/newspapers/SUNAK19300217.2.154.9
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Sun (Auckland), Volume III, Issue 899, 17 February 1930, Page 13
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106NEXT FILM ADVANCE Sun (Auckland), Volume III, Issue 899, 17 February 1930, Page 13
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