UPHOLD PRODUCTION, BUT MAKE PRODUCE 100% FIRST GRADE

Sun (Auckland), Volume II, Issue 608, 9 March 1929, Page 27

UPHOLD PRODUCTION, BUT MAKE PRODUCE 100% FIRST GRADE

GOOD FLAVOUR IN DAIRY PRODUCE IS DEPENDENT UPON A WELL-BALANCED FLAVOUR IN THE SOIL

Mineral salts are as essential to animal life as they are to vegetable life. Only when the herd receives the correct proportion of mineral salts through the pasture can quality and flavour be maintained. The recent comment on the deteriorating flavour of New Zealand dairy produce is stated by authorities to be due to the heavy annual application of artificial fertilisers. While these fertilisers speed growth of pasture, they produce an unbalanced diet and thus certain essential mineral salts are lacking in the pasture. You know how overfeeding swedes produces a strong flavour in dairy produce; the same condition obtains when stock feed on unbalanced pasture. When pasture is dressed with White Island Product, all the essential mineral salts are supplied to the stock through the herbage and in a properly balanced form.

White Island Product supplies sulphates, iron, potassium, calcium, magnesium, etc.; if also assists nitrification and renders soluble the natural plant foods in the soil. If you would have your produce 100 per cent, first grade, dress with White Island Product now. Ring or write your merchant now—he stocks it. For further information write the Agricultural Adviser, White Island Products, Ltd., Fort Street, Auckland. —3