INSTRUCTIONAL FILM

Sun (Auckland), Volume II, Issue 410, 19 July 1928, Page 16

INSTRUCTIONAL FILM

To visit Bournville by the aid of a film is the novelty that Messrs. Cadbury are offering the people of Auckland.

This highly interesting and instructional film was shown in an Auckland Theatre yesterday and proved a pleasure to watch.

The audience was shown the manufacture of cocoa and chocolate uitdei the ideal conditions which exist at Bournville. They visited the mills where the timber is made ready for packing cases; they saw the printing of the labels, the manufacture of the tins and cartons, and no point of interest was overlooked. But it was the care and welfare work which Cadbury’s offer their employees that proved the most absorbing interest. Playing fields of acres upon acres, ready for football, cricket, tennis and athletic sports in their seasons, were shown. There are magnificent swimming baths, which are much patronised. Then came the “garden city” of Bournville itself. To those who know the conditions under which many factory hands live this must have offered a tremendous contrast. Every dwelling stands detached in its pretty garden. So much has this tended to a high standard of health that the health average at Bournville is better than in any part of the United Kingdom. The death-rate is 50 per cent, lower. Nor is education neglected. This is compulsory until the age of 18 years. A delighted audience was the result, and the crowd went happily home at the conclusion of the performance (each with a sample of cocoa and chocolate). The film will be shown again tomorrow afternoon at the Rialto Theatre, Newmarket. Admission is free.