Page 5 Advertisements Column 2

Sun (Auckland), Volume I, Issue 288, 25 February 1928, Page 5

'Dt Reszit —of count. L \ r r /' s4s ¥* THE MYSTERY OE THE VANISHING TIP “ Look liere, this was certainly an ‘ Ivory - tipped cigarette when I lit it. Now I’ve smoked it halfway throu gk, and tke tip’s vanished 1 ’ ’ “ Because you lit it the wrong end, ol course/ “Fiddlesticks 1 Shouldn’t I have tasted it and smelled it? “Not an ‘lvory’ tip, which is so pure and wholesome that it hums just like ordinary cigarette paper. De Reszke tobacco’s too good to he wasted hy careless folk who light their cigarettes tipside down. Hence the tasteless, odourless ‘lvory’ tip. HE RESZKE —of course 1 THE INSTITUTE OF HYGIENE in awarding De Reszke Virginias its certificate for Purity, Quality and Merit, says of the “Ivory” tip: “ We are of opinion that the use of the special tips is a distinct improvement upon other methods now employed .” DE RESZKE VI RG IN lAS “IV ORY”-T IPP E D OR PLAIN —TEN FOR NINEPENCI Manufactured by J. MILLHOFF &. CO.. LIMITED, 86, PICCADILLY, LONDON. W.l