Page 5 Advertisements Column 1

Stratford Evening Post, Volume XXXI, Issue 95, 18 November 1916, Page 5

Why does some tobacco burn t’ tongue? Experts now tell us th.n moisture is the offender. Common sense too! The moisture turns tsteam during the combustion of tlv tobacco, and this hot steam natural i burns the tongue. Hence the dry;v the tobacco, the cooler the smoke and the better the value because that surplus moisture adds to weight. Gold Pouch, the New Zealand grown tobacco, never hites or burns the tongue it is pure genuine tobacco wit hour excess moisture. Unequalled in combustibility—burns freely down to the last whiff. New Zealand soil and climate alone can produce a tobac so mild, so mellow, and with such pt feet burning properties. Try it ozs for Is—all Tobacconists.