Page 8 Advertisements Column 5

Stratford Evening Post, Volume XXXI, Issue 80, 1 November 1916, Page 8

AUCTION CtALEB. T. I. L AMASON, AUCTIONEER AND COMMISSION AGENT. Full Stocks of First-class Furniture. SEEDS, GRAIN, FERTILIZERS, FARM IMPLEMENTS. jgißßY’s (J ALF M EAL Agents for Booth and McDonald’s Agricultural Implements. Auction Sales at the Mart every Saturday. DOUGLAS SALE. -MONDAY, NOVEMBER 6, 1916. Newton king win sell in ins Douglas Yards on above date, subject to the Taranaki Stock Auctioneers’ Association Rules:— 250 200 HEAD MIXED CATTLE, HOGGETS Sale at 1 o’clock.

The Third Article of a Series dealing with a question which vitally affects every housewife. The increased demand for tea today is due to to the tact tha* huge quantities are warned for the 25 million men under arms. The Heads of the Armies of the world know that there is no drink so stimulating and beneficial, and hence they must have tea for their men no matter what it costs. Then, too, at the stroke of a pen, irhe great Russian Nation has (peen turned into a tea drinking pe<sp»C' and tilc mone y previously spent ofT Vodka is now available for the purchase ea But there is Only a limited supply of tea and tjpat sufficient to fill the present requirements. Hence at the tea auctions in Ceylon it has risen in price month by month, until tc-day it costs the packer 2\d to 3d per lb. more than in August last. This, of* course, affects New -Zkalzjid very greatly, for the finest -tca t,; in the world has been sold diefc'' at prices which cannot be Squalled. Although this seems a bold statement, it is one that will bear the closest investigation. For instance, a great proportion of the tea imports to England consist of what is known as “red stalk’’ tea, the lowest possible grade—so low that it is prohibited throughout Australia. Yet even this lowest grade is sold in England at 1/6 or more per lb., while for fine teas of the quality of “ Amber Tips,” 2/8 to 3/4 per lb. is asked. Toa experts the world overate astonished at the remarkable quality, flavour, fragrance and value given in “ Amber Tip*” at so low a price, and it is because no better value can be obtained anywhere, that “Amber Tips” is to day the; ■most popular brand, in New Zealand,; Trillions.of packets of “Ambers Tips” per anpum. It is stocked in every shop from the North Cape to the Bluff. Only exceptional value could ‘ be-responsible for so exceptional a side. Clfjjtut fine tea is now costing the “Amber Tips” Proprietors, as well at other tea merchants, an average of 2Jd. to 3d. per lb. mure than in August, 1914. Therefore, if a fair price was charged before the war, the tea merchant is to-day faced with an enormous loss should he continue to pack the same ,quality at his old prices. Of coure there is the alternative of cheapening the .quality by an admixture of inferior, loss healthful teas. The “Amber Tips” Proprietors were advised by many to do this, but instead they decided to raise the price by 2d. per lb., and to continue to give the public that tame splendid value which has always been associated with the name “Amber ■Tips.” Now, Mrs. Housewife, what is your opinion of the whole matter? Would you rather have the same delightful flavour, quality, purity and value and pay a penny a i-lb. packet more—or would yon rather have an inferior and less healthful tea at the old price ? But you say “other teas have not been raised in prices.” If so you can readily see that either excessive prices were charged before the war—so excessive that even an extra 2Jd- or 3d. in cost per lb. still enables a profit to be made —or quality must be , reduced, othera heavy lost, must be faced. But even at increased figures Amber Tips is still the cheapest tea you can buy. Cup for cup, value for value, nothing else can equal it, while it is so Eure and healthful that it can bo taken y even those of the weakest digestion. Surely these facts should weigh with you. Consider them carefully—write and tell us your conclusions. We believe that you want quality and that you want value. For that reason we have raised our prices because only by doing so can we continue to give you the same honest quality and the same honest val"“. 101

I /h nbgr^TipssSs l lie, 2/-, 2/2 per lb. The only te« that has t* increase its prices — lhefo• 'going will tell you why. Defend Yo urself from Summer Br taki TONKING’S LINSEED EMULSION It Fortifies the Lungs!