Page 8 Advertisements Column 4

Stratford Evening Post, Volume XXXI, Issue 61, 9 October 1916, Page 8

WHAT DO YOU READ? Do you give your leisure to novels or other light works, the rending of leaves vou as far ndvi tellactually as you wei'.o before you began: or do you read literature which gives you ideas and food for thought? If you desire, as you must, reading matter that will enable you to understand the big movements afoot to-day throughout the world, take up the course of study provided by COLLEGE. WELLINGTON. Economics, Ecoinonic and Modern History. Statistical .Method, Currency and Banking, Industrial Law, etc., prepared by Mr B. E. Murphy, M.A., LL.B., 8.C0m., F.R.E.S., First-class Honours in Mental and Moral Philosophy, Barn's ter-at-Law. The subjects are all of live contemporary interest. They will stimulate your ambition, develop your personality, and make you a thinker and a force in the community. Send for a prospectus. U. AMOS, Director.

The Third Article of a Series dealing with a. question which vitally affects every housewife. The increased demand tor tea to day is due to to the fact thai huge quantities are wanted for the 25 million men under arms. The Heads of the Armies of the world know that there is no drink so stimulating and beneficial, and hence thev must have tea ioi their men no matter what it costs Then, too, at the stroke of a pen, 'Aic great Russian Nation has been turned into a tea drinking people, and the money previously spent on Vodka is now available for the purchase of tea But there is only a limited ■vipply of tea and that supply is not sufficient to fill the present requirements. Hence at the tea auctions in Cevlon it has risen in price month by month, until tc-day it costs the packer to 3d per lb. more than in August last. This, of course, affects New Zealr ad very greatly, for the finest tea in the world has been sold here at prices which cannot be equalled." Although this seems a bold statement, it is one that will bear the closest investigation. For instance, a great proportion of the tea imports to England consist of what is known as "red stalk" tea the lowest possible grade—so low that it is prohibited throughout AustralaJa. Yet even this lowest grade is sold in England at 1/6 or more per lb., while for fine teas of the quality of "Amber Tips," 2/8 to 3/4 per lb. is asked.

Tea experts the world over are astonished at the remarkable quality, flavour, fragrance and valuo given in "Amber Tips" at so low a mice, ;uid it is because no better value can be obtained anywhere, that "Amber Tips" is to day the most popular brand in New Zealand, Millions of packets of "Ambers Tips" are sold per annum. It is stocked in every shop from the North Cape to the Bluff. Only exceptional value could be responsible for so exceptional a sn's. But fine tea is now costing the "Amber Tips" Proprietors, as well.as 1 other tea merchants, an average of 2Jd. to 3d. per lb. more than in August, 1914. Therefore, if a fair price was charged before the war, the tea merchant is to-day faced with an enormous loss should he continue to pack the sarin quality at his old pricoa, Of coure there is the alternative of cheapening the quality by an admixtutc of inferior, less healthful teas, The "Amber Tips" Proprietors were advised by many to do this, but instead they decided to raise the price by 2d. per lb., and to continue to give the publics that same splendid value which has always been associated with the name "Amber Tips." Not, Mrs. Housewife, what is your opinion of the whole matter? Would you rather have the same delightful flavour, quality, purity and value and pay a penny a i-lb, packet more—or would you rather have an inferior and lens healthful tea at the old price ? But you say "other toas have not been raised in prices." If so you can readily gee that either excessive prices were charged before the war -so excessive ,that even an extra 2}d. or 3d. in cost ■per lb. still enables a profit to be made ' —or quality must be reduced, othera heavy loss must be faced. But even at increased figures Amber Tips is still the cheapest tea you can buy. Cup for cup, value for value, nothing else can equal it, while it is so Eure and healthful that it can be taken y even those of the weakest digestion. . Surely these facts should weigh with Consider them carefully—write and tell us your conclusions. We believe that you want quality and that you want value. For that reason we have raised our prices because only by doing so can we continue to give you the same honest quality and the same honest va!"-*. 101

I/10, 2/-, 2/2 per lb. The only tea that hag to increase its prices — the foregoing will tell you why. r> UTTER - WRAPPERS.—To Dairy -" * Farmers wlio make their own butter: Obtain yonr butter-wrappers at the "Stratford Post" Job Printing Office.