Page 7 Advertisements Column 5

Stratford Evening Post, Volume XXXI, Issue 4, 3 August 1916, Page 7

-MAIiC IN CANADA* REDUCED PRICES; 5-seater touring car £2lO 2-seater run-about £195. f.0.b., Wellington. Guaranteed against Reduction during 1916. This Reduction is solely owing to the FORD Company's improved method of packing, thus saving freight. Purchasers or -'FORDS" at the higher pnee are requested to apply for a refund under our euarantci' against reduction. SOLE AGENT, LAN J\ u QUFF, BROADWAY, STRATFORD. REPAIRS BY MEN WHO UNDERSTAND THEIR BUSiNESS. OPENING ANNOUNCEMENT. OPFNJNG ANNOUNCEMENT. OPENING ANNOUNCEMENT. OPENINC ANNOUNCEMENT. THE SCOTCH BAKERY <LATE ELDERS) J MIT H, PROPRIETOR. -VSSURES EVERYONE PATRONISING HIM THAI THEY WILL RK SERVED WITH iOOD WHOLESOME BREAD made by practical tradesmen nnder KYCENIC CONDITIONS. All Orders will receive prompt attention, and all Goods delivered promptly BIRTHDAY AND WEDDJNC CAKES A SPECIALITY. FORENOON AND AFTERNOON TEA JUST THE WAY YOU LIKE IT. GARAGE, BROADWAY NORTH. STRATFORD. Solo Agent for Chevrolet and Kir.g Cars. Our Mechanics are here to erter for your requirements. Our prices are extremely moderate and we turn out good, honest work. If you require a Motor, by purchasing from us you will get a car to BUit ,-ou for the price you ought to pay. Perfectly appointed luxurious cars for hire any time, any distance. Agent for leading makes of tyres. Ford spares and other accessories in Stock. BROADWAY NORTH. { STRATFORD. 'Phone 176—A1l Hours.' /"> *h* timm®s£Mamm®fflßaamE®m®i \ T one of hi* recent, lectures on advertising* given at Liverpool, England, ThornRussell, of London. emphasised strongly tl value of newspaper advertising. _ "The time," be said, "waft ripe for a great extension of advertising, and newspaper advertising must always be the mainstay of public'lie illustrated the fact that scientific advertising did no* »<\<\ to the oos< of goods but secured a material reduction of price. Indeed, the more an article wa« advertised the cheaper it became, and the move self-interest compelled the manufacturer to keep nn the quality. Certain articles of great, value to the public could never have been manufactured at all uad it aot be n that advertising, ensured a sale large enough to warrant the putting down of the elaborate and very costly plants Adrortising was the cheapest, method yet devised by the wit of mat. for the sale of honest goorts. The great commercial discovery of th« age was that it did not pav to advertise unless the goods advertised wero honest goods, wiule nothing which was not true was good enougn tc' r.nii into -hi advertisement The "Commercial Review" points out that—"Fndonbtedl'v tbe first and most, potent advertising force of the present day is the newspaper. [Tere is a field so vast and so complex that it needs the most careful study of every varying condition to accurately estimate its possibilities, and 3 whole army of specialists and experts in •ill 'branch o " of service h*"" come r ■ being.

H. TROTTER, CARRIER, Stratford and District. Special Care taken in Removals. AGENT FOR—XZ. Carrying Co., J. M. HEY WOOD and Co., Christchurch, Colonial Carrying Co., Wellington. GOODS forwarded anywhere promptly and at modorntn charts. TAUPIR] nODSEHOLD COAL always in Rtocfc. Acknowledged to bo the best coal for the kitchen range. YARDS. ARTEL STREET. Hit A. J. DAVEY, Empire Stables.

TONA BOARDING HOUSE, TOKO ROAD, TOKO MRS. C. CORBETT, Proprietress. WL i visiting Toko, btay b«*ro. Lunch 12—2, Pinaar 6— 7. Casnwl or Permanent Hoarders taken TERMS MODXKA TE. noil Up-to-date Jol> > 7 rii »- at fche '/Stratum 1