Page 7 Advertisements Column 5

Stratford Evening Post, Volume XXX, Issue 69, 26 June 1916, Page 7

FORD. FORD. •MM*. 0* CAKAQA" THE UNIVERSAL CAR. REDUCED PRICES; 5-SEATER TOURING CAR £211) RUN-ABOUT ' 12195. F.U.U., WELLINGTON. Guaranteed against Reduction during 1916. This Reduction is «oMJ owing to the FORD Company's improved method of packing, thus sating IvnifrJlt. Purchasers of "FORDS" at the higher price are requested to apply,f©r a refund under our guarantee against reduction. 7 SOLE AGENT, . ~„•.. A LAN D> C UFF. BROADWAY, STRATFORD. REPAIRS BY MEN WHO UNDERSTAND THEIR BUSINESS OPENINC ANNOUNCEMENT. OPENING ANNOUNCEMENT. OPENINC ANNOUNCEMENT. OPENINC ANNOUNCEMENT. THE SCOTCH BAKERY (LATE ELDERS). M I T H, PROPRIETOR. ASSURES EVERYONE PATRONISING HIM THAT THEY WfLL W SERVED WITH . , \ 200 D WHOLESOME BREAD made by practical tradesmen noder HYCENIC CONDITIONS. K All Orders will receive prompt attention, and all Goods delivered promptly BIRTHDAY AND WEDDINC CAKES A SPECIALITY. FORENOON AND AFTERNOON TEA JUST THE WAY YOU LIKE IT. MjmHniiittßfliHumniHHiniHnttwiHmiHiHHHUMHiniwi What dsecj ita .the, most, effective,!cold r cure available.;:; , IL .. found that sneezing, coughing,- tore throat, and . hoarseness could all tp JJ stopped by the soothing, ''pjeaiant-to- \ -Ja take" Bennington's, -.-.,: f§: BONNINGTON'S Y IRISH MOSS, still holds pride of ; place. What it accomplished in the "sixties" for folks it will do for ycu to-day. Ask for Bonnington's at your chemist's or store.' " -".'"■' ■■-;' »7 gmmim^

Advertising \ T one of his recent lectures on advertising, given at Liverpool, England, Thorn*" Bussell, of London, emphasised strongly tfevalue of newspaper advertising. "The time," he said, "was ripe for a |— * extension of advertising, and newspaper fc( tising must always be the mainstay of publicity." He illustrated the fact that scientific advertising did no*, add to the cos+ of goods hilt secured a material reduction of price. Indeed, the more an article was advertised the oheapM it became, and the more self-interest compelled the manufacturer to keep up the quality. Certain articles of great value to the pubho could never have been manufactured at all hid it not he. n that advertising ensured a fcal* large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devisad by the wit of man for the sale of honest goodi. The great commercial discovery of the that it did not pay to advertise unless ~Mia goods advertised were honest goods, while Mpw» thing which was not true was good enough ta put into an advertisement. i'.,.... The "Commercial Eeview" points out that-*-"Undoubtedly the first and most potent adHir--rising force of the present day is the newspaper. Here is a field so vast and so complex that it needs the most careful study of every varying rendition to accurately estimate its possibilities, and a whole array of specialists and experts in all branch*** of service i**'t» being." The finest tea from the finest plantations r to your teap*t. Insist on Amber Tips MUDFORD AND 80N. MOTOR GARAGE. >;■«. "" UR OWN CABS are still Running . visiting Toko, stay here. - for hire. Lunch 12—2, Dinasr 6--7. ' Careful Driring. Comfortably Cari. Casual or Permanent Boarder* take*. lONA BOARDING HOUSH, TOKO ROAD, TOKO. MRS. C. CORiCTT, Proprietress. ■BOADWAY SOUTH. TERMS MODUIATI.