Page 8 Advertisements Column 4

Stratford Evening Post, Volume XXX, Issue 20, 28 April 1916, Page 8

The Third of a Series \depdiitg With a question which viially affects every housewife. The increased demand for tea today is due to to the tact that huge quantities are wanted for the 2o j million men under arms. The ! Heads of the Armies of the world [know that there is no drink so ; stimulating and beneficial, and hence thev must have tea for i their men no matter what it costs. ! Then, too, at the stroke of a 'pen, the great Russian Nation has [ijieen turned into a tea drinking people, and the money previously spent on Vodka is now available for the purchase of tea

But there is only a limited j-Mipply of tea and that supplv is not sufficient to fill the present reIquirements. I Hence at the tea auctions in iCevlon it has risen in price I month by month, until to-day it I costs the packer 2£d to 3d per lb. ; more than in August last. This, of course, affects New Zealand very greatly, for the finest

tea in the world has been sold here at prices which cannot be equalled. Although this seems a bold .statement, it is one that will 'bear the closest investigation. For

j instance, a great proportion of I the tea imports to England consist of what is known as "red stalk'' tea, the lowest possible grade—so low that it is prohibited throughput Australasia. Yet even this lowest grade is sold in England at 1/6 or more per lb., while for fine teas of the quality of "Amber Tips/' 2/8 to 3/4 per lb. is asked. Tea experts the world over are astonished at the remarkable quality, flavour, fragrance and value given in " Amber Tips" at so low a price, and it is because no better value can be obtained anywhere, that "Amber Tips" is today the ' most popular brand in Now Zealand, I Millions of packets of "Ambers 'J'ips" (are sold per annum. It is stacked in every shop from the North Cape to the Bluff.' Only exceptional value could so exceptional a sjils. ißUit;.fine , ; tea js.no.w costing the "Amber Tips" (Proprietors, ,'as vcell aft other tea merchants, an average of 2Jq\ to .3d. per lb. more than in August,'l9l4. Therofore, if a.fair price,was charged before the war, the tea merchant is .to-day faced with ,anenormous) loss should ho continue,.to pack ( the'same quality at his old prices., ■*■"'.' Of coure there is the alternative of cheapening the quality by an admixture of inferior, less healthful teas, The "Amber Tips" Proprietors were advised by many to do this, biit instead they decided to raise the price by 2d. per lb., and to continue to give the public that same splendid value which has always been associated with the name "Amber Tips." •: Now, Mrs; Housewife, what is your opinion of the whole matter? "Would you rather have the same delightful flavour, quality, purity and value and pay a penny a £-lb. packet more—or would yon rather have an inferior and less healthful tea .at,the old (price?.,.,, jjy'lj .'., ..,,, ,;,But you say "other teas, have not been raised injpriceß," If bo you can readily see that either' excessive pripes were charged ■.before the war—so excessive that even ,an extra 2£d. or 3d. in cost per lb. still enables a profit to be made —or quality must be reduced, othera heavy loss must be faced. But even at increased figures Amber Tips is still the cheapest tea you can buy. Cup for cup, value for value, nothing else can equal it. while it is so pure and healthful that it can be takeu by even those of the weakest digestion. Surely these facts should, wejgh with you. Consider them carefully—write and tell us your conclusions. We believe that you want quality and.that you. want value. For that reason we have .raised Our prices because only by doing so can we continue, togive you the same honest quality and the same honest val""*. 101

1/10, .2/", .2/2 per lb. The only tea that has to increase its prices — the foregoing will tell you why. ■MEAN'S ESSENCE SAVES i COUGH MIXTURE MONEY. "Your Hean's Essence is really good. The pint of cough mixture we made from it has proved a splendid cough and cold medicine, and its cheapness is astonishing." MRS. ROBERT HANCOCK. Rangiwahia. "Please post another bottle of your Hean's Essence. We have Iqund the mixture we prepared from the last bottle both the best remedy for colds we have ever used, and a long way tne cheapest." —A. SHEARSBY, Awapuni. "Would you please send me Another ! .otile of your Hean s Essence (or preparing cough and cold mixture at home. I Kpt.some from you before and liked it.*"— K. DAWSON, Alexandra South. The mixture made in your pw n home from Hean's Essence supplies a long felt need. Sore throats, quinsy, asthma, bronchitis, croup, whooping cough and other coughs and colds cause much expense. Using Hean's Essence enables people to considerably reduce this expense. Each bottle contains the concentrated ingredients for a full pint —or from 7 to 8 ( eighteenpenny bottles. You merely add the water and sweetening according to the easy directions and save 10/- by doing so. Each dose is warming, soothing and comforting, and because it contains no harmful drugs can be given freely to either infants ©r adults. Try Hean's Essence now. It i* sold by most chemists and stores, or post-free on receipt of price, 2/-, horn G. W. Hean, Chemist, Wanganuu Wherever yqu buy be sure you get H-£-A-N- ? S, as no other will do. m