Page 8 Advertisements Column 4

Stratford Evening Post, Volume XXVIV, Issue 90, 22 March 1916, Page 8

MoreV* 3T* »OS> '4.0 The Third Article of a Series with a question which vitally affects every houscivite. The increased demand for tea today is due to to the tact th<w quantities are wanted for the 2a million men under arms. 1 lie Heads of the Armies of the world know that there is no drink so; stimulating and beneficial, and hence thev must have tea for their men no matter what it costs. 'l'hen, too, at the stroke of a pen, the great Russian Nation has hern turned into a tea drinking people, and the money previously spent on Vodka is now available tor the purchase of tea But, there is only a limited hip pi v of tea and that supply is not sufficient to fill the present requirements. Hence at the tea auctions in Ceylon it has risen in price month by month, until to-day it costs the packer 2id to 3d per lb. more than in August last. This, of course, . affects New Zealand very greatly, for the finest tea in the world has been sold here at prices which cannot be equalled. Although this seemS A hole statement, it is one that vH" bear the closest investigation, hoi' instance, a great proportion of the tea imports to England consist of what is known as “red stalk” tea, the lowest possible grade—so low that it is prohibited throughout Australasia. Yet even this lowest grade is sold in England at 1/6 or more per lb., while for fine teas of the quality of "Amber Tips,” 2/8 to 3/4 per lb. is asked. Tea experts the world over are astonished at the remarkable quality, flavour, fragrance and value given in “ Amber Tips” at so low a mice, and it is because no better value can be obtained anywhere, that “Amber Tips” is to day the most popular brand in New Zealand, Millions of packets of “Ambers 'I ips” are sold per annum. It is stocked in every shop from the North Cape to the Bluff. Only exceptional value could be responsible for so exceptional a sale. But fine tea is now costing die “Amber Tips” Proprietors, as well as other tea merchants, an average of 2Jd, to 3d. per lb. more than in August, 1914. Therefore, if a fair price was charged before the war. the tea merchant is to-day faced .with an enormous loss should ho continue to pack the same q'nkh't.y at his old prices. 1 Of court- there is the alternative of cheapening (he quality by an admixture of inferior, loss healthful teas, The “Amber Tips” Proprietors were advised by many to do this, but instead they decided to raise the price by 2d. per !!)., and to continue io give the public that same splendid value which has always been associated with the name “Amber Tips.” Now, Mrs. Housewife, what is your opinion of the whole matter? Would yon rather have the same delightful flavour, quality, purity and value and pay a penny a i-lb. packet more—or would yon rather have aa.inferior and less healthful tea at the old price ? But you say “other teas have not been raised in prices.” If so you can readily see that either excessive prices were charged before the war—so excessive that even an extra 2Jd. or 3d. in cost pe l r lb. still enables a profit to be made —or quality must be reduced, othera heavy losa must bo faced. But even at increased figures Amber Tips is still the cheapest tea you can buy. Cup for cup, value for value, nothing else can equal it, while it is so pure and healthful that it can be taken by even those of the weakest digestion. Surely these facts should weigh w-ith you. Consider, them carefully—write and tell ua your conclusions. We believe that you want quality and that you want value. For that reason we have raised our prices because only by doing so can we continue to give you the same honest quality and the same honest valp-'. 101

1/10, 2/-, 2/2 per /&. The only tea that has to increase its prices—the foregoing will tell you why. H BAN’S ESSENCE SAVES COUGH MIXTURE MONEY. “Your Mean’s Essence is really good. The pint of cough mixture wc made from it has proved a splendid cough and cold medicine, and its cheapness ia astonishing" MRS. ROBERT HANCOCK. Rangiwahia. "Please post another bottle of your Mean’s Essence. Wc have found the mixture we prepared from the last bottle both the best remedy for colds we have ever used, and a long way tfic cheapest. —A. SHEARSBY, Awapuni. “Would you please send me another bottle of your Mean’s Essence for preparing cough and cold mixture at home. I got some from you before and liked it.”— R. DAWSON, Alexandra South. The mixture made in your own home from Heart’s Essence supplies a long felt need. Sore throats, quinsy, asthma, bronchitis, croup, whooping cough and other coughs and colds cause much expense. Using Mean's Essence enables people to considerably reduce this expense. Each bottle contains the concentrated ingredients for a full pint —or from 7 to 8 cighteenpenny bottles. You merely add the water and sweetening according to the easy directions and save 10/- by doing so. Each dose is warming, soothing and comforting, and because it contains no harmful drugs can be given freely io either infants or adults. Try Mean’s Essence now. It is sold by most chemists and stores, or post-free on receipt of price, 2/-, from G. W. Mean, Chemist, Wanganui. Wherever you buy be sure you get H-E-A-N-’S, as no oth«r will do,