Page 8 Advertisements Column 4

Stratford Evening Post, Volume XXVIV, Issue 83, 14 March 1916, Page 8

I HEAN'S ESSENCE COUGH MIXTURE SIMPLE TO MAKE, PLEASANT TO TAKE. "I was recommended by a friend to make our awn cough mixture by using Heart's Essence, and was delighted at the j result. I found it easy to prepare, pleasant I to take, and most effective for coughs and I colds. Its goodness and wonderfulcheapj ness should recommend it to every housej hold"—MßS. E. C. BUTLER, Christchurch. " From childhood I have been very subject to bad colds and chest weakness. When I caught a fresh cold I could alwaya look forward to a .-nonth or six weeks of bad cough. But now I find Hean's Essence nips a cold in the bud, and prevent* it getting on the chest. I say without hesitation Hean's Essence is the only cough and cold remedy that does me good."— J. JOHNSON, New Plymouth. " Hean's Essence has proved its worth in our home for influenza, colds, sore throat, and coughs. We praise it highly, and are grateful for the benefit Hcan s Essence has been to us."—MRS. CLARA KNOX, Roslyn, Dunedin, For tickling coughs, night or day coughs, sore, inflamed and swollen throats, croup, bronchitis, whooping cough or asthma, Hean's Essence is immediately comforting. Try it and see how quickly it soothes the throat, removes phlegm and heals sore lungs. One bottle of Hean's Essence makes a very big bottle of splendid cough mixture. Just follow the easy directions on each bottle. It is as simple as preparing a cup of tea, while the saving for your pocket is 10/- for each pint used. Hean's Essence is genuine. Sold by chemists and stores, or post-free on receipt of price, 2/-, from G. W. Hcan, Chemist, Wanganui. Be sure you get H-E-A-N-'S. » ■v; ■to .«*&:'!-$ im^Emmmm

Ihe Third Article of a Series dealing with a question which vitally affects every housewife. The increased demand for tea today is due to to the fact tiic*.! huge quantities ;ire wanted for the 25 r riillion men under arms. The Meads of the Armies of the world know that there is no drink so stimulating and beneficial, and hence thev must have tea lot their men no matter what it costs. Then, too, at the stroke of a pen, the great Russian Nation has been turned into a tea drinking people, and the money previously spent on Vodka is now available for the purchase of tea But there is only a limited -wpplv of tea and that supply is not sufficient to fill the present requirements. Hence at the tea auctions in Cevlon it has risen in price month by month, until to day it costs the packer 2kl to 3d per lb. more than in August last. This, of course, affects New Zealand very greatly, for the finest tea in the world has been sold here at prices which cannot be equalled. Although this seems a bold statement, it is one that will bear the closest investigation. For instance, a great proportion of the tea imports to England consist of what is known as "red stalk" tea, the lowest possible grade-—so low that it is prohibited throughout Austrakioia. Yet even this lowest grade is sold in England at 1/6 or more per lb., while for fine teas of the quality of "Amber Tips," 2/8 to 3/4 per lb. is asked.

Tea experts the world over are astonished at the remarkable quality, flavour, fragrance and value given in " Amber Tips" at so low a mice, and it is because no better value can be obtained anywhere, that "Amber Tips" is to day the most popular brand in New Zealand, Millions of packets of "Ambers Tips" are sold per annum. It is stocked in every shop from the North Capo to the Muff. Only exceptional value could be responsible for so exceptional a a;>'z. But line tea is now costing (he "Amber Tips" Proprietors, as well as other tea merchants, an average of '.'-Id. to 3d. per lb. more than in August, i'Jl4. Therefore, if a fair price was charged before the war, the tea merchant is to-day faced with an enormous loss ■;hould he continue' to pack the same juality at his old prices. Of coure there is the alternative of cheapening the quality by an admixture <>f inferior, less healthful teas. The "Amber Tips" Proprietors wore advised by many to do this, but instead they decided to raise the price by 2d. per lb., and to continue to give the public that same splendid value which has always been associated with the name "Amber Now, 'Mrs. Housewife, what is your opinion of the whole matter? Would yon rather have the same delightful flavour, quality, purity and value and pay a penny a i-lb. packet nore—or would you rather have an inferior and leas healthful tea at the olu price ? But you cay "other teas have not been raised in prices." If so you can readily see that either excessive prices were charged before the war-so excessive that even an extra or 3d. in cost per lb. still enables a profit to be made —or qualify must be reduced, oihora heavy los» must be faced. But even at increased figures Ambor Tips is still the cheapest tea you can buy. Cup for cup, value for value, nothing else can equal it, while it is so pure and healthful that it can be taken by even those of the weakest digestion. Surely these facts should woigh with you. Consider them carefully—write and tell us your conclusions. We believe that you want qualify and that yon want value. For that reason we have raised :>ur prices hoc-anse only by doing so can we continue to give you the same hones* piality and the same honest va!""». 101 l/10, 2/-, 2/2 per lb. The only tea. that has to increase its prices—the foregoing will tell yon why.