Page 2 Advertisements Column 2

Stratford Evening Post, Volume XXVII, Issue 68, 20 July 1915, Page 2

For Over Half a Century —more than 50 years ago Bonmngton'* was the approved family medians for all ailments of the chest and tnroat. So it is to-day, for throughout Australasia (ST* has won its lamrls in i 3 J years sc; vice. That it is as effective 'oday as ever is indicated by letters hke this : Mrx. V (i>nj iif hi' Trrui.'iiux Until. Wnng-iuili. irritix •••« MU»r»; ‘This is lo cemly that 1 have used Bonning'on’s Irish Moss (or mv child since lit was two da> $ old and »l\v.v » f und it a reiucdv that it thotonshly tel »b r 'n verv wiv concerning; coldt. 1u» d three tirepi bal « l«*» otnlul •( o »lci when mv cl.i o w » c* (wo (ityf « d.' tv m stern test of vd v>i«t on gelling lonninglon s larragccn Irish doss, avoid purions imilalions nd subsliiutes. Buy lonnington’t— two sizes; el the big bo tie because *’s most economical. ti .ev

Why Teu Costs MoreThe Third Anicle of a Series dealing with a question which vitally affects every housewife. The increased demand for tea today is due to to the fact that huge quantities arc wanted for the 2d million men under arms. The Heads of the Armies of the world know that there is no drink so stimulating and beneficial, and hence they must have lea loi their men no matter what it costs Then, too, at the stroke of a pen, the great Russian Nation has been turned into a tea drinking people, and the money previously spent on Vodka is now available for the purchase of tea But there is only a limited supply of tea and that supply is not sufficient to fill the present requirements.

Hence at the tea auctions in Cevlon it has risen in ‘price month by month, until to-day it costs the packer to 3d per lb. more than in August last. This, of course, affects New Zealand very greatly, for the finest tea in the world has been sold here at prices which cami'ot be equalled. Although this sjecms ; a bold statement, it is one that will bear the closest investigation. For instance, a great proportion of the tea imports to England consist of what is known as “red stalk" tea, the lowest possible grddc-—so* low that it is prohibited throughout Australasia. Yet even this lowest grade is sold in England at 1/6 or more per lb., while for line teas of the quality of “Amber Tips,” 2/8 to 3/4 per lb. is asked. Tea experts the world over are astonished at the remarkable quality, flavour, fragrance and value given in “Amber Tips” at so low a mice, and it is because no better value can be obtained anywhere, that “Amber Tips” is to-day the most popular brand in New Zealand, Millions of packets of “.Ambers 'lips are sold per annum. It is slocked in every shop from the North Cape to the HlnflV Only exceptional value could be responsible for so exceptional a sale. Hut line tea is now costing (lie “Amber Tips” Proprietors, as well as othei; tea ‘merchants, suit average of 2-id. to fld. per lb. more than in August, 101-4. Therefore, ip. a-.fair price was charged befbije the war. the tea merchant is to-daiy faced with ,an enormous loss should he continue to pack the same quality at- his old prices. Of come there is the alternative ot cheapening the quality, .by an admix hue, of inferior, less healthful teas. The

"Amber'rips" Proprietors were advised by many to do (his, hut instead they decided to raise the price by 2d. |jer lb., and to ' continue to give the public that same splendid value which lias always been associated with the name “Amber Tips.” Now, Mrs. Housewife, what is your opinion of the whole matter? Would you rather have the same delightful flavour, quality, purity and value and pay a penny a i-lb. packet more—or would yon rather have an inferior and less healthful tea at the old price? But you say “other teas have not been raised in prices.” If so you can readily see that cither excessive prices were charged before the war-so excessive that even an extra 2‘d. or 3d. in cost per lb. still enables a profit to be made —or quality must be reduced, otiiera heavy loss must be faced. Put even at increased figures Amber Tips is siill the cheapest tea yon can buy. Cnp fur cup, value, for value, nothing else can equal it, while it is so pure and healthful that it can he taken by even those of the weakest digestion. Surely these facts should weigh with you. Consider them carefully—write and tell ns your conclusions. W e believe that yon want quality and that you want value. For that reason we have raised our [trices because only by doing so can we continue to give you the same honest quality and the sumo honest value. lot

1/10, 21; 2/2 per lb. The only tea that has to increase its prices—theforeefohuf trill tell you trhtj. N v/«U.ios in ieat-hrtr «uit*M6 for Ofltbli Trftdtr.