Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXVII, Issue 63, 14 July 1915, Page 2

A NEW ZEALAND LOAN & MERCANTILE AGENCY CO. LTD. STRATFORD. A HIM ffttla Dairy farm n 7t asris, freehold, all m grass ana aeon ploughed with the exception of about 10 »c res; divided into 12 paddock?; no weeds; 6 roomed house* stable* tr apshed, hay and cowshed; 8 miles from veilway, handy to school end fact ory. £32 per aore; very easy terms to a good men. Btock (80 cows, etc.) may be had er, valuation. No. 8-934 Nlee plane sheep end oeuntry. «®» Asret (O.R.P. end L.1.P.), about 250 acres grassed, balance good bush; 4 paddocks; 4 roomed house in fair order; 2J miles from township, school, etc; good road; 5* miles to railway. Print for Goodwill £8 per lore. This is a splendid opportunity for a man of limited capital, as owner has other property, and will sell this an almost any term* to a bona fide purchaser. No. fl-1028. Wo have a full stock of Crass ahd Clover Seeds of all varieties. Buda Kale, B.L.E. Rape, Silver Beet, Algerian and Garton Oats, Winter Tares, Russian Barley, Bran, Pollard, Prime Canterbury Sheaf Chaff, eto. MANURES.—For all Crops—Lawes Superphosphate, Bonemeal. , MACHINERY,—Farmers’ Favorite Drills (just arrived), Disc Spike and Link and Cham Harrows, Ploughs, Gates, Fencing Wires, Wire Netting, Staples, Sheep Dip, Calf-foods, Cow and Horse Covers. Hall or Wrlto for Quotations. A. C. BELL, Land Bailsman. J WHEN WE TELL YOU That the Egmont Gig is the finest gig running on Taranaki Roads to-day, we mean what we say, and refer you to “EGMONT ” users for indisputable THE E&MONT GIG IS BUILT OF SPECIALLY SELECTED AND THOROUGHLY SEASONED TIMBER, AND FINEST STEEL, AND IS A VEHICLE OF UNPARALLELED EXCELLENCE AND DURABILITY. EGMONT nn,OTT & CARRIAGE CO. FACE STREET, JUST SOUTH OF BRIDGE, STRATFORD. FARMS. THAT ARE WORTH BUYING. U 0 ACRES, M acres to lease, all in grass, all ploughable; 1 mile from creamery; 6 roomed house, small cowshed, on good road; lease has about 2J years to run at an annual rental of 12s per acre. Pries £3O fer goodwill. SOOS ACRES, 1087 freehold, 800 Education Lease, 1400 in grass, 12 paddocks. sheep-prool fences, several acres ploughed; 4-roomed house, sheep yards, eto.; good undulating sheep country; 11 miles from railway 6 miles from creamery, 2 miles from post office. Lease Jvs 10 yearn to run. Rent of lease £lB 18s per annum, Prios £8 per acre. £SMB sash. MATTHEWS. GAMLIN & CO. AUCTIONEERS, LAND AND COMMISSION AGENT!, INGLEWOOD.

Newspaper Advertising 4 1 o*» ol lie recent lecture* on advertising, . gijen at Liverpool. England, Thomas Russell, of Lon(loa, emphasised strongly the ▼alas ol Bewfpephr advertising. »Tl* time,” K« ftaid, "was ripe for a great extension of aivertiiiiar, end newspaper advertising must always be the mainstay of publicity.” t Ha illustrated the fl'et 4W«t scientific advbr tiling d’d not add to the cost of out secured a material reduction ol price, indeed, "’he more an article was advertised the cheaper It became, and the more self-interest compelled the manufacturer to keep up the quality. Certain articles of grea value to the public could neyer have been manufactured at all had it not been that advertising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The griat commercial discovery of the age was that it did not pay to advertise unless the goode advertised were honest goods, while nothing which was not true was good enough to gat into am advertisement. 91* “OMBMereiafl Bevtsw’’ petes* w» that—"lJagsetiliifj the trst aed west potent advertising fores of lh» present day i» the newspaper. Here is a ield so rest and so eomplex that i nead* th« nod careful stady of every *»ryin« to accurately eitirru ifc* po*»ibilifcia*. and a whol. *rwy of *poc«alisb» and exia all branaha* f>* *«r»Uc bare wa« into beiag ”