Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXVII, Issue 37, 14 June 1915, Page 2

NEW ZEALAND LOAN & MERCANTILE AGENCY. CO. LTD. SROavWAi, STRATFORD. A nloe Mtla Dairy firm ST 71 acre*, freehold, all in grass anu oeen ploughed with the exception of about 10 acres ; divided into 12 paddock?; no weeds; 6 roomed house, arable, trapshed, hay and cowshed; 3 miles from railway, handy to school and factory. £32 per aore; very easy terms to a good man. Stock (20 oows, etc.) may be hi*d at valuation. No. 6-934. Nlea plaoe sheep and oiittle count.?. 600 Acres (O.E.F. and L.1.F.). about 260 acres grassed, balance good bush; 4 paddocks; 4 roomed house in fair order; 2i miles from township, school, etc; good road; 5J miles to railway. Prloa for Goodwill £5 per acre. This is a splendid opportunity for a man of limited capital, as owner has other property, and will sell this on almost any terms to a bona fide purchaser. No. 6-1028. We have a full stock of Crass and Clover Seeds of ail varieties.— 3 Buda Kale, B.L.E. Rape, Silver Beet, Algerian and Garton Oats, Winter Tares, Russian Barley, Bran, Pollard, Prime Canterbury . Sheaf Chaff, etc. MANURES. For all Crops—La.ves Superphosphate, Boriemeal. MACHINERY, —Farmers' Favorite Drills (just arrived), Disc ■pike and Link and Chain Harrows, Ploughs, Gates, Fencing Wires, Wire Netting, Staples, Sheep Dip, Calf-foods, Cow and Morse Covers. Call or Write for Quotations. A. C. SELL, Land Salesman. THE SMARTEST GIG IN TOWN "THE EGMONT." * ■ faery's no denynig the fret that everyone likes their "turnout" to be the smartest—hence we are specially catering to the particular folk, but whose parses (these war times) are not particularly big. Here'e a few reasons why the "Egraont" gig merits this description: Real leather trimmings, solid nickel mounts, "Collinge" steel axles, best hickory shafts, stee' or robber tyres, and varnished or painted as desired. Come and sit in one. EGMONT '" WHEELWRICHTS, COACKBUILDERB, ETC. AGENTS FOR Massey-Harris Farm Implements, Wasa Cream Separators, Champion Cooking Ranges, Unique Boiler Frames, etc., Stratford.

FARMS. THAT ARE WORTH BUYING. 140 ACRES, 60 acres to lease, all In grass, all plougbable; 1 mile from creamery] 5 roomed house, small cowshed, on good road; lease has •boat Si years to run at an annual rental of 12s per acre. Price £3O far fttdwlll. 1005 ACRES, 1087 freehold, 800 Education Lease, 1400 in grass, 12 paddocka, aheep-prooi fences, several acres ploughed; 4-roomed house, sheep yards, etc.; good undulating sheep country; 11 miles from railway, 5 miles from creamery, 2 miles from post office. Lease has 10 years to run. Rent of lease £lB 18s per annum. Price £5 per acre. AMM oath. MATTHEWS, GAMLIN & CO. AUCTIONEERS, LAND AND COMMISSION AGENTS, INGLEWOOD.

Newspaper Advertising A T Oke of Li* recent lectures on advertising. '/* fiiu at Liverpool. England, Thomas Russell, of London, emphasised strongly the vaise o# lewgpaptr advertising. "The lime," »• luii, "wtc riin for a great extension of alveolitis«, and newspaper advertising must always be '/he mainstay of publicity." Ha illustrated the foot that scientific adver Rising d ; d not add to the oost of goo<? out secured a material redu ;tion of price, indeed, *ae more an artioie was advertised the cheaper it became, and the more self-interest compelled the manufacturer to keep up the quality. Certain articles of grea value to the public could neser have been manufactured at all had it not been that advertising ensured a sule large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. IV great oommeroial ditioovery of the age was ,that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an «4vertiiemanl ■ha "Cmmmvctiai Mmrlmw v f-M*U »«.» that—"U*lonbiodly the irifc and notl) ;oWit advertiiing foroe :.r ths present day ii the newpp&ptr. Here ii a l«id uo vast and so complex tkat needs tie most carefnl stady of every waiying ee«c itfeu to aecorefcely estiniatj it§ possibilities, aad a vWe army of specialist* and exoeria in all branehes of eerr*©* «*re eoaae into being "