Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 99, 29 April 1915, Page 2

‘ NEW ZEALAND LOAN & MERCANTILE AGENCY CO. LTD. A nloa little Dairy farm of 71 acres, freehold, all in grass and been ploughed with the exception of about 10 acres; divided into 12 paddock*'’; no weeds; 5 roomed housle, arable, trapshed, hay and cowshed; 3 miles from railway, handy to school and factory. £32 per acre; very easy terms to a good man. Stock (20 cows, etc.) may be had at valuation. No. S-984 Nice piece sheep and cattle country. 600 Acres (O.R.P. and LIT ). - about 250 acres grassed, balance good bush; 4 paddocks; 4 rromed house in fair order; 2* miles from township, school, etc; good road; Similes to railway. Price for Goodwill £5 per acre. This is a splendid opportunity for a man of limited capital, as owner lias other property, and will sell this on almost any terms to a bona fide purchaser. We have a full stock of Crass and Clovt-r Seeds of all varieties.— Buda Kale, B.L.E. Rape, Silver Beet, Algerian and Carton Oats, Winter Tares, Russian Barley, Bran, Pollard, Prime Canterbury Sheaf Chaff, etc. MANURES. For all Crops—Lawes Superphosphate, Bonemeal. MACHINERY, —Farmers’ Favorite Drills (just arrived), Disc Spike and Link and Chain Harrows, Ploughs, Gates, Fencing Wires Wire Netting Staples, Sheep Dip, Calf-foods, Cow and Horse Covers. Call or Write for Quotations. i ■ ROftOWAY STRATFORD. No. 6-1028. A. C. BELL, Land

FARMS THAT ARE WOiftTH |l| ACRES, CO tern ta ImiOj all in gran, h'' rt, b « 1 mll ® from 6-roomad house, bra&ll cow-shed, h«» about 8| ywn to run at an annual rental of 12« par aora. Prifle AM far ■»e#«liL J4A. EMC ACRES, 107 frMhaie, SS9 Eduaatlan Lflasa; 1400 in grass, II paddock*, sheep-proof fences, several aoraa ploughed; 4-room-ad house, ihaep yards, etc.; good undulating sheep country; 11 ■dies from railway, 6 miles from creamery, 2 miles from post offoa. Lease haa 10 years to run. Rent of lease £l3 18a per Frio* £i par tare, £2OOO cash. 116. MATTHEWS. GAMLIN & ( J AUCTIONEERS, LAND A,NR BSHUIBSION AfIENTS, IH I L t « t t I.

fHI GIG IH TOWN—THE “ECMOMT.” fHHXKK’I bo denying t b* fact tha t everyone like* their “turnout” to X fc, tfca inarieit —kerne* wo are specially catering to the particular folk bat who*o pmriM (those war M mes) are not particularly big. Here * m,,,, or by the “Kgmont” gig merits thi« description; Beal leeChw trimming* aoJid niokol mounts, “Collinge” steel axles, best hickory •bafta, steel or’rubber tyreo, and T»r ni&hed or painted as desired. Come •aid ah in am*. EGMONT COACH & C* RRIAGE C* WHEELWRIGHTS. VehCHIUILBE RE, £TI. IW3H for XltHplsrri) Tom I* W*i» Crown B«parafcort Ohaaplea Oeeklng ■«■«•»> ®»{qn BoUor Frame*. etc., Stratford.

Newspaper Advertising A T one o! Lis recent lectures on advertising, a-* given at Liverpool, England, Thomas Ensaell, of Lon lon, emphasised strongly the value of nowßpapsr advertising. ?.‘THe time,” hs said, “vras ripe for a great extension of advertising, and newspaper advertising must always he the mainstay of publicity” He illustrated the flab* that scientific advor tising did not add to the cost of good}, but the more an article wasction of price. Indeed, it became, and the mor advertised the cheaper led the manufacturer self-interest compelCertain articles of groan keep up the quality, could never have been value to the public it not been that adver manufactured at all had lai-ire enough to warranting ensured a sale ® t the putting down of the elaborate and very costly plants. /Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an advertisement. (fee “Oemmeroial *evW’ ***«*■ oat that—“Ublombfcedly the first and most potent advertiiing force of the present day is the newspaper. Her© in a field so vast and so eomplex that it needs the most careful etndy of every varying edition to accurately estimate ifce possibilities, and a whole anuv of specialists and experts ia all branches ®t sen ice hare tome into beta* ”