Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 89, 17 April 1915, Page 2

tt NEW ZEALAND LOAN & MERCANTILE ' f' ;■ AGENCY CO. LTD. ■RO*OWAVj STRATFORD. ’At \ A nice tittle Dairy farm of 71 acres, freehold, all in grass and been ploughed with the exception of about JU acres; divided into 12 paddockv; no weeds; 5 redmed house, stable, trapshed, hay and cowshed; 3 miles from railway, handy to school and factory. £32 per acre; very easy terms to a good man. Stock (20 cows, etc.) may he had at valuation. No. 8-934.. Nice piece sheep and cattle country, eoo Acres (O.R.P. and L.1.P.), about 250 acres grassed, balance good bush; 1. paddocks; 4 roomed bouse in fair order;’ miles from township, school, etc; good road- 5h miles to railway. Price for Goodwill £5 per acre. This is a splendid/ opportunity for a man of limited capital, as owner has other property, and will sell this on almost any terms to a bona fide purchaser. . ■’ No. 6-1028. A. C. BELL, ‘ r Land Salesman. , • i • FARMS THAT ARE WORTH HI ACRES, 80 Mm to lease, all in grass, all v’"' 1 , 1 mile from creamery}; 5-room«d house, email oow-ebod, p >od road j leas* hm about B| years to run at an annual rental of 12s per acre. Aria* am fer gaodwlii). A m ACRES, 1187 frMSald, U 9 Edueatlen Lease ; 1400 in trass, It paddocks, sheep-proof fern**, several acres ploughed; 4-room-•d house, sheep yards, etc.;; good undulating sheep country; 11 ■iles from railway, 6 miles from creamery, 2 miles from post «floe. Lease has 10 year# to run. Rent of lease £lB 18s per •aw*. Price AS per acre. £20&0 cash, Hg. MATTHEWS. GAMLIN & 0° AVSIISNEERS, Li iiamoM KH»II W « ® I.

THK SMARTIIT CIO IN TOWN-THE “ECMONT.” THKKB’M mo damying the laot that everyone like* their “turnout” to he the smartest—-hence we ar® specially catering to the particular folk, hot whole parses (these war times) are not particularly big. Her* j ft mew reasons why the “Bgmoat” gig merits this deioription: Real leather trimmings, solid nickel mounts, ( “Collinge” steel axles, best hickory •belle, steel or rubber tyres, aad varnished or painted as desired. Com© •ad mi io eae. EGMONT COACH & C* ERIAGE C* WHEELWRIIHTft, *fACHBU!LBE Rffl, £TO. 11011911 f«r Ma»eey>Xa;ri> ram haitanemlw, Was® Cream Separators Chftmsyhsft Ceejdmj laagee. Haifa Boiler Frame®, ate., Stratford. Newspaper Advertising i A T one of Lis recent lectures on advertising, 41 # iyen at Liverpool, England, Thomas Russell, of London, emphasised strongly tjbie value o# newspaper advertising. ■ > “The lime,” Ke iwitt, ‘‘was ripe for a great extension of advertisirg, and newspaper advertising must always be the mainstay of publicity." He' illustrated the find lhat scientific adver '■ tising did -not add to the cost of goody, but the rpore an article of price. Indeed, it became advertised the cheaper led the mami ? 6 111013 ~M-i»terest compeldertain article, c^ trer 1° keep up the quality, could i of * raa value to the public it not hfi« 6r Jw 8 j 6en man ufactnred at all had t not been that advertising ensured a cale large enough to warrant the putting down of the elaborate and very costly plants. 'Advertising was the cheapest method yet devised by the wit of man for the Male of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was n«t true was good enough to pul into an advertisement. «MI “Oommeroiftl Xftrfc w i' ont that—“U»Soabtedly tha irat and meet potent advertising force of the present day in the newspaper. Here is a field so vast and so eomplex that it needs the most careful study of every varying aesidifcion to accurately estimate its possibilities, and a whoSe a rmj of specialists and experts i* all branches pf ser\ m» have some into being.” S