Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 79, 7 April 1915, Page 2

- NEW ZE ALA* T 1 ' / LOAN & MERCANTILE ■ AGENCY CO. LTD. BRO*OWAY ; STRATFORD, fß| ACRES L.I.P. at £l4 per mum. Really good, strong clean sheep ana cattle country. About 150 acres felled and grassed, balance good buah. Iron whare. Situated within three miles railway and six miles to township. Motor road within one mile. Rates £2 5s peiannum. Price for goodwill 30s per acre, with £2OO cash, or less to a bona fide buyer, balance at 5 per cent. N 0.6-1037 Ml ACRES Leasehold at Is per acre, 420 acres grassed. Nice easy country, divided into 6 sheep proof paddocks. 4-roomed bous., Rates £7. IJ miles to township, 3 miles to railway. Price £5 per acre goodwill, easy terms to a good man, or may consider exchanging for Dairying Land. No. 8.1030. 1H ACRES Freehold, all in graae, carrying 50 ct>rn and sheep, 8 roomed house. Creamery, School, and ’Phone within few minutes. Aailway 6 mile*; good roads. Price £l7 10s per ac/o, which we consider really cheap. Easy terms to a good man, or owner will consider taking good quality lightly improved she«p country as payment. No. 9-1106. A. C. BELL, - - - - Land Salesman. •«! ' . • FARMS THAT ARE WORTH 111 ACRES, 00 a«raa to lease, ell in grass, all v 'U. ; 1 mile from creamery,; 6.roomed house, small cow-shed, ok *? x»d road; lease h«i about l| years to ran at an annual rental of 12s per acre. , Prise AM far seelwllL 144 L MW ACRES, 1197 fractals, 3«f Education Lease; 1400 in grass, II paddocks, sheep-proof fences, several acres ploughed; 4-room-ed house, sheep yards, etc.,; good undulating sheep country; 11 ■ilea from railway, 6 miles from creamery, 2 miles from post ofloe. Lease has 10 years to run. Rent of lease £lB 18s per annum. Prise £i per aors, £2OOO oath, 115. MATTHEWS. GAMLIN & 0° AjMSfIBHEERS, LAHB kNB SBHMISSION AGENTS, INaLE N I « I,

T~W THE •MARTIIT CIC IN TOW N—THE “EGMONT. 1 ' THEEI’E bo demying the fact that everyone likes their “turnout” to he the smartest—hence we are specially catering to the particular folk, bet whose par see (these war ti mas) are not particularly big. Here’j a mw reasons why the “Sgmoat” g ig merits this description; Beal leather trimmings, solid nickel mounts, “Collinge” steel axles, best hickory shafts, steel or robber tyres, and var cished or painted as desired. Gome end sit ia one. EGMONT OOACH & C* RRIAGB C* WHEEL WRI6HTB, BBACHBUiLBE RB, £TB. IQinil fer Massey* Marris Vpra la piemen i*, Was* Ore am Separators Okamplea Geeking Beiges, Haifa Boiler frames, els., Stratford. I 1 Newspaper Advertising AT one of l-is recent lectures on advertising, 4.X gjyen at Liverpool, England, Thomas Russell, of Lon lon, emphasised strongly the ▼line of newspaper advertising. •'•'The time,” He said, "was ripe for a great extension of advertising, and newspaper advertising must always be the mainstay of publicity.” He illustrated the fact that scientifio advertising did not add to the cost of goo dj, but secured a material reduction of price. Indeed, the more an article was advertised the cheaper it became, and the moie self-interest compelled the manufacturer In keep up the quality. Certain articles of grea value to the public could neyer have been manufactured at all had it not been that advertising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not i rue was good enough to put into an advertiseirMt. The “Oemmema! Keviei ■’* points oat that—“U»Honbtedly the frit and moat potent advertising force of the present day is the newt paper. Here is a field so vast and so complex that >t needs the most careful study of every varying «ear ‘tion to accurately estimate its possibilities, and a who a army of specialists and experts la all branches et sen ice hara tome into being.”