Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 58, 11 March 1915, Page 2

NEW AGENCY ■ROADWAY STRATFORD. 110 ACRES L.I.P. at £l4 per annum. Really good, strong clean sheep ma cattle country, About 150 acres felled and grassed, balanoe good bush. Iron whare. Situated within three miles railway nod six miles to township. Motor road within one mile. Rates £2 5s per annum. Price for goodwill 30s per acre, with £2OO cash, or loss to a bona fide buyer, balance al 5 per cent. N 0.6-1037 460 ACRES Leasehold at la per acre, 420 acres grassed. Nice easy country, divided into 6 sheep proof paddocks. 4-roomed house. Rates £7. IJ miles to township, 3 miles to railway. Price £5 per aero goodwill, easy terms to a good man, or may consider exchanging for Dairying Land. No. 6.1030. t9O ACRES Freehold, all in grass, carrying 50 cows and sheep, 6 roomed house. Creamery, School, and 'Phone within few minutes. Aailway 5 inile*; good roads. Price £l7 10s per acre, which we consider really cheap. Easy terms to a good man, or owner will consider taking good quality lightly improved sheep country as payment. No. 9-1106. A, C. BELL, Land Salesman.

FARM.; THAT ARE *OKTH §U V lit ACRES, 60 acres to lim, all in grsss, all v ' ; 1 mile from creamary L ; 5-roomed house, small cow-shed, ou . >od road; leas* has about S| years to run at an annual rental of 12a per aore. Frit* AM far gaoiwlll. 140. Mil ACRES, 1197 frMlißld, 3M Eduoatlon Lease; 1400 in grass, 19 paddock*, sheep-proof fencos, several acres ploughed; 4-room-•d house, sheep jards, etc.; good undulating sheep country; 11 niles from railway, 6 milei* from creamery, 2 miles from post office. Lease has 10 years to run. Bent of lease £lB 18s per > annum. Pries £1 par aora. £2OOO oath. 115. MATTHEWS. GAMLIN & 0' AUCTIONEER!, LAND kN» COMMISSION AGENTS, JNOLE W t t •• THI MARTiIT CIS IN TOWN-THE "ECMONT." ffIHEEE'B no damying ths faot that everyone likes their "turnout" to ' folk, but whoa* purs** (th*s* war 'i mes) are not particularly big. Her* a a few r*aaons why th* "Igmoat" gig merits this description: B*al leather trimmings solid niok*l mounts, "Collinge" steel axles, best hickory shafts, st**l or'rubbw tyr*s, and varnished or paintod as desired. Come and sit im on*. EGMONT COACH & C* RRIAGE C° WHEELWRIOHTg. tOACHBUiLBE KS, *TS. AGANTI for Maitey-Marrli ran Implement., Wat* Or**m Separators Ofceaipiea Oeokiag Baa**!* Uaiim Boii*r Frames, *te., Stratford.

Newspaper A/dvertisin<? T one of Lift recent lectures on advertising, giyen at Liverpoc, England, Thomas Russell, of Lonlon, emphasised strongly the value of newspaptr advertising. •'•'The time," he gaid, "was ripe for a great extension of advertising, and newspaper advertising must always be the mainstay of publicity," He illustrated the fact that scientific advertising did not add to the cost of goods, but secured a material reduction of price. Indeed, the more an article was advertised the cheaper it became, and the moie self-interest compelled the manufacturer 1r» keep up the quality. Certain articles of grea value to the public could never have beer, manufactured at all had it not been that advei dsing ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. 'Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial dieoovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an Hdvertigem&nt. The "Commercial *•**•*" points onfc that—"UmHonbtedly the irnt and mm* potent adrortiiing force of the present day h the newspapei. Here is a field so Vast-and so complex that it needs th« most oareful jtudy of every ■•aryum eond : .tioD to accurately estimate its. possibilitiea, and a who) a army of specialists »nd experts in ah forimehes el ten ioe have eome into being."