Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 57, 10 March 1915, Page 2

NEW ZEALAND LOAN & MERCANTILE AGENCY CO. LTD. ■ ROADWAY. STRATFORD. 7IS ACRES L.I.P. at £l4 per annum. Really good, strong clean sheep and cattle country. About 150 acres felled and grassed, balance good bush. Iron whare. Situated within three miles railway and six T miles to township. Motor road vr'diin one mile. Rates £2 5s per annum. Price for goodwill 30s per acre, with £2OO cash, or loss to a bona fide buyer, balance a* 5 per cent. N 0.6-1037 9 <6O ACRES Leasehold at Is per acre, 420 acres grassed. Nice easy country, divided into 6 sheep proof paddocks. 4-roomod house. Rates £7. IJ miles to township, 3 miles to railway. Price £5 per acre , goodwill, easy terms to a good man, or may consider exchanging for Dairying Land. No. 6.1030. 190 ACRES Freehold, all in grass, carrying 50 cows and sheep, 6 roomed house. Creamery, School, and ’Phono within few minutes. Aailway 5 mile' good roads. Price £l7 10s per aero, which wo consider really cheap. Rasy terms to a good man, or owner will consider taking good quality lightly improved sheep country ns payment. No. 9-1106. i A. C. BELL, Land Salesman.

FARM® THAT ARE WORTH BU !«• ACRES, 60 acres to l«m, til in grass, til v • .1 mile from creamery,; 5-roomed house, amtll cow-shed, ok . jo d rotd; leas* hat about 8} jeara to run at an annual rental of JL2b per acre. Prlaa AM far gaoiwlll. 140. INI ACRES ( 1197 frMhald, 3M Education Lease; 1400 in grass, IS paddooka, sheep-proof fences, several acres ploughed; 4-room-ad house, sheep yards, etc.; good undulating sheep country; 11 miles from railway, 5 milea from creamery, 2 miles from post offioe. Lease has 10 years to run. Rent of lease £lB 18s per annum. Prloa £1 par aero. £2OOO cash. 115. MATTHEWS. GrAMLIN & C° AUCTIONEERS, LAND kNR COMMISSION AGENTS, INQLE W 0 9 I.

tHi tMARTKIT CIG IN TOW N—THE "ECMONT.” mHEKE’B no denying the fact the t everyone likes their “turnout” to 1 the smartest —hence we ere specially catering to the particular Mk, bat wboia par... (th.» w.r M me.) .r. not partmularlj big Her.'. _ why the “Egmont” g ig merits this description: Real leather trimming* «olid nickel mounts, “Collinge” steel axles, best hickory ihafts, steel or rubber tyrea, and var mahed or painted as desired. Come end »it ie one. EGMONT OOACH & C* RRIAGE C 'lO. WHEELWRItHTt, EtACHtUII.DE M, ETC. AOINTB for Maisey. Marris Ferm Implement*, Wei* Oream Separators Unien Boiler Frames, e*o., Stratford.

Advertising A T one of Lift recent lectures on advertising, 4.X given $ Liverpool, England, Thomas Bussell, of London, emphasised strongly the value of newspaper advertising. “The time,” he said, “was ripe for a great extension of advertising, and newspaper advertising must always be the mainstay of publicity." He illustrated the fact that scientific advertising did not add to the cost of goods, but secured a material reduction of price, indeed, the more an article was advertised the cheaper it became, and the moie self-interest compelled the manufacturer In keep up the quality. Certain articles of grea value to the public could never have been manufactured at all had it not been that advertising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was tnat it did not pay to advertise unless the goods advertised were honest goods, while nothing which was nut true was good enough to put into an advertisement. ffhs “Commercial Review’’ pelnts out that— “ Undoubtedly the first and meet potent advertising force of the present day is the newt paper. Here is a field so vast and so complex Hun n needs the most careful jtudy of every varying aondition r.<» accurately estimate its possibilities, and » who'e army of specialists and experts in all branches of tervw*, have tome into l>emg ”