Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 52, 4 March 1915, Page 2

IMin&ICM AGENCY CO.. LTD. BROADWAY STRATFORD. 780 ACRES L.I.P. at £l4 per annum. Really good, strong clean sheap and cattle country. About 150 acres felled and grassed, balance good bush. Iron whare. Situated witbin three miles railway a>id six miles to township. Motor road within one mile. Rates £2 5s per annum. Price for goodwill 30s per acre, with £2OO cash, or less to & bona fide buyer, balance at 5 per cent. N 0.6-1037 460' ACRES Leasehold at Is per acre, 420 acres grassed. Nice easy country, divided into 6 sheep proof paddocks 4-ronmed house. Rates £7. I£ miles to township, 3 miles to railway. Price £5 per acre goodwill, easy terms to a good man, or may consider exchanging for Dairying Land. No. 6-1030. 100 AORES Freehold, all in grass, carrying 50 cows and sheep, 6 roomed liouse. Creamery, School, and 'Phone within few minutes. Aailway 5 miles; good roads. Price £l7 10s per acre, which we consider really cheap. Easy terms to a good man, or owner will consider ■ taking good quality lightly improved sheep country as payment. No. 9-1106. A. C. BELL, , , Land Salesman.

THAT ARE tfOBTH IU/K. |4t ACRES, 60 acres to 1«*m x ill in grass, all v i 1 mile from oreameryj 5-roomed house, small cow-shed, Ok >od road; lease hae about '2| years to run at an annual rental of jL2i per acre. PrlM A 3! far goodwill. 1«. »f«l ACRES, 1197 freehold, 3M Eduoallon Leasej 1400 in grass, i2 paddooka, sheep-proof fences, several acres ploughed; 4 roomed houee, sheep yards,, etc; good undulating sheep country; 11 miles from railway, 5 miles from creamery, 2 miles from post office. Lease has 10 years to run. Rent of lease £lB 18s per annum. Price £1 par aort. £2OOO oath. lid. MATTHEWS. GAMLIN & ' AUCTIONEER!, LAND UtO COMMISSION AGENTS, JNQLE w't O D.

THMMARTIIT £lO IN JOWN-THE "ECMONT." rrffiEßE'B no daaying the <«* that everyone likes their "turnout" to J. hatha amartest-hemce we are specially oatering to the particular " . ' /il !•; mas\ am nnf, narfciuularlT biff. Here's L few reason, why the" "Igmoat" gig merits this description: RealleaS •*** niokal mounts, "Collin ge» steel axles, best hickory IhS4 ! .teel or rubber fcjraa, and var nished or painted as desired. Come and m » om. OOAGH & 0 4 RRIAGE C° WHEELWRIGHTS, tiACMiUILDE RS, *TC. AfilNTI for Ma.eey-M.rrii Fan- Im »*»«*., Wasa Cream Separator* Ckampie* Oookinf lai|«, U»iaw Boiler Fra»a», ate., Btratford.

Newspaper Adverti sin T one of Lis recent lectures on advertising, given at Liverpool, England, Thomas Bussell, of Lonlon, emphasised strongly the value of newspaper advertising. •The time," he said, "was ripe for a great extension of advertising, and newspaper advertising must always be the mainstay of publicity," He illustrated the laot that scientific advertising did not add to the cost of goods, but secured a material reduction of price. Indeed, the more an article was advertised the cheaper it became, and the moie self-interest compelled the manufacturer Id keep up the quality. Certain articles of grea value to the public could never have been manufactured at all had it not been that adveitising ensured a sale large enough, to warrant the putting down oi % the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for tho dale of honest goods. r J?he great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an advertisement. The "Commercial Review ' poinw one that— "Uktkmbtedly the lr«t and mmx potent advertising force of the present day is the news papei Here is a field ho vasts and bo complex that it n««ds th« most careful Jtudyof avery «»ndition to »<xjnrately its possibilifciw, and • whole army of specialists and experts in all br»n«n»» of •*«•» ,©» h*v« ftojua* into being "