Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 48, 27 February 1915, Page 2

||Rv If $ J 1 NEW ZEALAND » LOAN A MERCANTILE AGENCY CO.. LTD. gj ‘ £ BROADWAY, STRATFORD. M ‘ * 710 * ACRES L.I.P. afc £ll por annum. Really good, strong clean sheep and cattle country. About 150 acres felled ami grassed, balance good bush. Iron whare. Situated within three miles railway and six miles to township. Motor road within one mile. Rates £2 5s per annum. Price for goodwill 80s per acre, with £2OO cash, or loss to a bona fide buyer, balance af 5 per cent. N 0.6-1037 410 ACRES Leasehold at Is per acre, 420 acres grassed. Nice easy country, divided into 6 sheep proof paddocks. 4-roomed house. Kates £7. I* miles to township, 3 miles to railway. Price £5 per acre goodwill, easy terms to a good man, or may consider exchanging for Dairying Land. No. 6.1030. 190 ACRES Freehold, all in grass, carrying 50 cows and sheep, 6 roomed bouse. Creamery, School, and ’Phone within few minutes. Aailiyay 5 miles; good roads. Price £l7 10s per acre, which we consider really cheap. Easy terms to a good man, or owner will consider taking good quality lightly improved sheep country as payment. No. 9-1106. if * A. C. BELL, Land Salesman. ■ . >i ...

I' I i ft FARMS I mile from j THAT ARE #O»TH BU .5 U i M M ■ 4 r ; M I < { ‘ ' 140 ACRES, 60 acres to lease* til in grass, all i, ”* creamery.; S.roomed house, amall cow-shed, on >od road ;; lease P hw about 2| years to run at an annual rental of 12a per acre. \ ( 1 ■ ,/i) , I i i • » I Prill £34 far goodwill. j -14 C. i % 'f«ti ACRES,j|I4O7 freehold, 3SS Education Lease; 1400 in grass, . 13 paddocks, sheep-proof fences, several acres ploughed; 4-room-•d house, tsheep yards, etc.; good undulating sheep country; 11 miles from railway, 5 miles from creamery, 2 miles from post office. has 10 years to run. Rent of lease £lB 18s per annum. jfriM £K per acre. £2OOO oa«h, 115. \ f, MATTHEWS. GAMLIN & O 'lO. AUCTIONEERS, LAND LND COMMISSION AGENTS, I N O L E W ft 0 O.

THE IMARTEtT CIO IN TOWH-THE “EOMOHT.” T HERE’S bo denying the fact tha 1» the amartest —hanoe wo are folk, but wboto pursee (these war ti « low reasons why the ‘‘Egmomt” g thor fcrimminga, solid nickel mounts, t everyone likes their “turnout” to specially catering to the particular mes) are not particularly big. Here’* ig merits this description; Boa] lea“Collinge” steel axles, best hickory •hftfto, steel or’rubber tyraa, and varnished or painted as desired. Oome •ad ait m one. "10. EGMONT COACH & CARRIAGE C WHEELWRIGHT*, ••ACHIUILDE KB, /-TC. lOINTB for Mesaey.Marria Fftrai Implement*, Waaa Or#am Separators Ooekiag Unit# Boiler Frames, etc., Btratford.

Newspaper Advertising ' ■.■“7:“ - —— ■ * A T' one of Li» recent lectures on advertising, given at Liverpool, England, Thomas Bussell, of London, emphasised strongly the value of newspaper advertising. "The time," he said, "was ripe for a great extension of advertising, and newspaper advertising must always be the mainstay of publicity." He illustrated the i act that scientific advertising did not add to the cost of goods, but secured a material redaction of price. Indeed, the more an article was advertised the cheaper it became, and the more self-interest compelled the manufacturer 1o keep up the quality. Certain articles of great value to the public could never have been manufactured at all had it not been that adveirising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. Adver-. rising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an advertisement. The “Commercial Review" points ont that— “UnHombtedly the Brst and moat potent advertising force of the present day is the newtpapei Here is a field so vast and so corn ole* that- ;s needs the most careful •Jtudy of ever? .renonion to accurately estimate its possibilities, and a who'© army of specialists and experts in all branehea of ears ,<* liava some into being. ”