Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 44, 23 February 1915, Page 2

HEW ZEALAND LOAN ,& MERCANTILE AGENCY CO.. LTD. BROABWAY, STHATFOKO. atj^asw 190 ACRES L.I.P. at £l4 per annum. Really good, strong clean sheep and cattle country. About 150 acres foiled and grassed, balance good bush. Iron whare. Situated within three miles railway and six miles to township. Motor road withiu on-,.- ■< iie. Kates £2 5s per annum. Price for goodwill 30s per acre, iii'.u tI2OQ cash, or loss to a bona fide buyer, balance at 5 per cent, N 0.6-1037 460 ACRES Leasehold at Is per acre, 420 acres grassed. Nice easy country, divided into 6 sheep proof paddocks. 4-roomed house. Rates £7. I* miles to township, 3 miles to railway. Price £5 per acre goodwill, easy terms to a good man, or may consider exchanging for Dairying Land. No, G-1030. 160 ACRES Freehold, all in grass, carrying 50 news and sheep, 6 roomed house. Creamery, School, and ’Phone within few minutes. Aailway 5 miles ; good roads. Price £l7 10s per acre, which we consider really cheap. Easy terms to a good man, or owner will consider taking good quality lightly improved sheep country as payment. No. 9-1106. A. C. BELL, ILamt Salesman.

FAEMi THAT ASiE WOftTH IK):* ' |W ACRES, 00 acres to lefts#, all in grass, *ll v ’'ft > 1 rol j e from creamery; 6-rooiued Louse, a mull oow-shed, on ■ >od road j lease Laa about 2$ years to run at an annual rental of 12b per acre. Prtot AS»« far gpodwlil. ISfi ACRES, IW7 frMholtf, 3®S PdiwaUen U»«e; 1400 in grass, 13 paddocks, sheep-proof fauces*, several acres ploughed; i-ioom-•d house, sheep yards, ■„ g-.-od undulating sheep country; 11 wiles from railway, 6 mile* from creamery, 2 miles from post office. Lease Las 10 year# to ruu. Rent of lease £llß 18« per tmnan, Prios M p®r Beta. £ 2hC» cash, t lid. MATTHEWS. GAMLIN & 0° AUCTION g6K», LAH2I k*U COMfItiSSiON AHEMti, i k a k e w « 0 it.

THE ttMARTEiT LID IH TOWH—THE “EGIuUIWT." THKItE'B no d«»ym« tb* Sect that «v« 7 on« likes their ‘turnout bo to ike smartost-httoft we ure specially ottering to the Portion’. &r folk bat whoi« (ih«» ’f “«») irfc iio4 particularly b>«. Her* » a few m«on« why Uw “%mont” gig merit, this description: RmN*ther trimming*, soHd nickel mounts, “Oollmge” steel azl«s, Wsfc hickory ahaita, steel or rubber tjiw, md varnished or painted te.doauwd. Come and ait ut oaa, ■ 1 1') COACH & O * KttIAGG HUt, iNili.WßiftKYl| ***«*•«»*•.#« **, ***• kr MaaieviJlArrie #»m iw. Aieimeei*, Wtu* o*am ahrparatort (iußfivß OookiAfi *•'*« P*™'**' "**■• fiharaWerd.

IBfflißßffliMß A r £ one of bit went lectures on advertising iflL gi veK a t Liverpool, England, Thomas Russell, of London, emphasised strongly the value of newspaper todvextisiug. "The time,'* he *R)d, “wae ripe for a extension ol advertising, and newspaper advertising must always he the mainstay of publicity.” He illustrated the fact that scientific advertising did not add to tite cost of goods, lost secured a material redaction of price. lodeeu, the more an article wins Advertised the cheaper it became, and the more self-interest compelled the manufacturer to keep tip the quality. Certain articles of great value to the publiccould never have bare ■n&uutaotnred at all had it not been that advei .hung ensured a uue large enough to warrart the putting down of the elaborate and very costly plants. timing was the cheapest method yet devised by the wit of man lor the sale of honest goods. The great commercial discovery of the ».ge m that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an *dverti«emtot. I’h* “Oommemml Review* s«ioi« mi inat—“‘Onarahtvdiy the ir«t and most potent adverMriag fore* of th« pr*««nt day h the newspaper. Sere is »Ma so rtisi and «o complex that it a—d* the most o»r*fnl rtt»dy ni #y«ry ttrying aaadifefoa fto *<*mrafc)ly ■it* possibilities, awl * »hdi attny of speoifthsts and »** in *ll branches &i aervio* hmv* mmc into being, ”