Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 43, 22 February 1915, Page 2

NEW ZEALAND LOAN A MERCANTILE AGENCY CO.. LTD. BROADWAY, STRATFORD. / V;iv ; , .. • ' 780 ACRES L.I.P. at £l4 per annum. Really good, strong clean sheep and cattle country. About 150 acres foiled and grassed, balance good bush. Iron whare. Situated within throe miles railway and six miles to township. Motor road within one mile. Rates £2 5s per annum. Price for goodwill 30s per acre, with £2OO cash, or loss to a bona fide buyer, balance at 5 per cent. N 0.6-1037 460 ACRES Leasehold at Is per aero, 420 acres grassed. Nice easy country, divided into 6 sheep proof paddocks. 4-roonied house. Rates £7. Ii miles to township, 3 miles to railway. Price £5 per acre goodwill, easy terms to a good man, or may consider exchanging \ for Dairying Land. No. 6-1030. 190 ACRES Freehold, all in grass, carrying 50 cows and sheep, 6 roomed house. Creamery, School, and ’Phone within few minutes. Aailway 5 miles; good roads. Price £l7 10s per acre, which wo consider really cheap. Easy terms to a good man, or owner will consider taking good quality lightly improved sheep country as payment. No. 9-1100, A. C. BELL, Land Salesman. ->V • . FARMS THAT ARE WORTH BU.b 14t ACRES) 60 acres to lease, all in grass, all v ; 1 mile from creamery.; 5-roomed house, small cow-shed, ou yod road; lease has about 2} years to run at on annual rental of 12s per acre. Prise £3O fsr goodwill, 14C. 1004 ACRES) 1887 freehold, 300 Education Lease; 1400 in grass, 13 paddocks, sheep-proof fences, several acres ploughed ; 4-room-ed house, sheep yards, eto.; good undulating sheep country; 11 ■tiles from railway, 6 miles from creamery, 2 miles from post office. Lease has 10 years to run. Rent of lease £lB 18s per annum. Price £6 per acre. £2OOO cash, 115. MATTHEWS. GAMLIN & 0° AUCTIONEERS, LAND LNO COMMISSION AGENTS, INGLEWOOD. K.

THE SMARTEST CIC IN TOWN-THi "EGMONT.” THERE’S bo denying the laot that everyone likes their “turnout” to h« the smartest —henoe we are specially catering to the particular folk) hut whoM purses (these war M mes) are not particularly big. Here * » lew reasons why the “Egmont” gig merits this description: Real leather trimmings, eolid nickel mounts, “Collinge” steel axles, best hickory shafts, steel or’rubber tyres, and varnished o: painted as desired. Oome and ait in one. EGMONT COACH & CARRIAGE C° WHEELWIIISHTti ••ACHBUILDE lIS, ETB. AGENTS for Maseey-Marris farm Im element*, Wasa Cream Separators Okampiea Cooking iirnigrt. Hnifn Boiler Frames, etc., Stratford. tps t ewspaper 0 0 sing A T one of his recent-lectures on advertising, given at Liverpool, England, Thomas Bussell, of London, emphasised strongly the value of newspaper advertising. “The time,” he said, “was ripe for a great extension •of advertising, and newspaper advertising must always be the mainstay of publicity.” He illustrated the foot that scientific advertising did not add to the cost of goods, but secured a material reduction of price. Indeed, the more an article waa advertised the cheaper it became, and the more self-interest compelled the manufacturer to keep up the quality. Certain articles of groat value to the public could never have been manufactured at all had it not been that advertising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. 'Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an advertisement. The “Commercial Review" points out that—“Uhaoubtedly the first end most potent advertising force of the present day is the newspaper. Here is a field bo vast and so complex that it needs the most careful jtudy of every varying eecdition to accurately estimate its possibilities, and a whole army of specialists and exparts in all branches of service have tome into being ”