Page 3 Advertisements Column 1

Rotorua Morning Post, Volume 2, Issue 595, 28 July 1933, Page 3

WVW . __ : Plumbing and Hardware Champion O- I The perfect range for the per- ! fect home. Built on honour and j sold on merit. When consider- j ing the furnishing of your new j home we recommend you to inspect this famous range. Also | We will be pleased to quote you j for all home requisites, bath- j room installations, boiiers, hot j water heaters, washing ma- | chines,. all latest kitchen uten- I sils and any quantity of roofing iron, ridging and spouting, at prices that reduce your costs from 10 to 25 per cent. We are expert plumbers and drainlayers and sheet metal workers. We manufacture tanks, spoutings and all classes of iron work. For the farmer we have many and vanous stocks of water pumps, all rubber inflations for milking machines, and we are sole district agents for the famous Alfa Laval Cream Separators and McEwan's pumps. ENQUIRIES WELCOMED SCHOFIELD & KROGH LIMITED Tutanekai Street Rotorua Telephone 20 7 ¥ ~~ ~ . r The ... OPEN ROAD Suppose you came s'uddenly upon two roads — one straight, well-trodden, the other thin and twisting off into undergrowth. If you didn't wantto arrive at any place in particular, you might choose the latter; but not otherwise. Before you, as a buyer, run two roads. One is the road of knowledge of an advertised product. Thousands use it. There' s no mystery about it, no doubting, nothing hidden. It leads the way definitely to a fountain pen, a floor wax, a tooth paste that will give you satisfaction. When you use an advertisement, you use an open road. When you don't use advertisements, you go the doubtful road. You have only a hazy knowledge of the product ahead. No trademark or name to depend upon or guide you. The result may or may not be»worth the effort. You don't know. Read the advertisements. Anything widely advertised — breakfast food, hammer, face cream — has proved itself good by advertising. Advertisements put you on the open road to satisfaction.