A NEW FIRM.

Pukekohe & Waiuku Times, Volume 6, Issue 337, 11 December 1917, Page 2

A NEW FIRM.

Messrs Wriqht, Stephenson and Co., Ltd. "Challenge" Brand Intro* duced. Messrs Wright, Btephenson and Co., Ltd., the well known grain, seed and manure merchants of the South Island, who last year purchased the basinees of Messrs W. Gunson and Co., Auckland, have appointed as representative in the Pukekohe dist-ict Mr A. J. Heighway, who has now taken up his residence in the town. In addition to handling seeds and manures, farmers' produce line 3 will be dealt . in

Since 1861, when it wai founded in Dunedin, Ihis firm has made steady and undisturbed progress and now takes rank as one of the biggest and strongest institutions of the country. The secret of this success lies in the high quality of the goods supplied to the fanner and the unremitting efforts made to advance his interests by the best possible service. Quality has been the watchword of the firm right through, No house in New Zealand has a higher reputation than Messrs Wright, Stephenson and Co, Ltd, for the care taken to supply only the very best possible grass and agricuti toral seeds. The danger to tie farmer of sending out inferior samples of seeds containing impurities and obnoxious weeds waa recognised from the first At the present day two of the most efficient 6eed-cleaning plantp in New Zealand are in the firm's premises at Chriatchurchaud InvercargilL Here impurities are extracted from all lines and afterwards samples are sent to the Government biologist in Wel» lington for tests of germinative capacity. These careful measures should appeal to the farmer in these days when, through the war, the price of grass seed has advanced so much. Quality tells in seed more than in anything else for it is hopeIt si to expect clean and even pasture from foul and weak seed. The agency for the famous Garton's seeds is held by Messrs Wngbt, Stephenson and Co, who have had the distinction of introducing to the Dominion the very special tnd productive'varieties of oats, turnips and mangolds which have been produced by Gartons Ltd., in recent yean. Quality in manures is aimed at as well as in seeds. " Challenge " Brand manure has now the biggest output of any manure in Otago and Southland. This position has been won because of the very great care and investigation devoted to the problem by the firm's experts. That experience has now been applied to the Auckland conditions and the famous "Challenge" brand mixtures adapted to meet the different « soil and climatic conditions. Owing to the proved quality of the firm's mixtures a big trade is confidently expected in all lines bearing the "Challenge" Brand trade mark. Full stocks are held in Auckland. Prices for these special mixtures, bonedust, super, etc., may be obtained from the local representative.—Advt.