Page 4 Advertisements Column 1

NZ Truth, Issue 1178, 28 June 1928, Page 4

Shoes are at the top ofifrempde/ TKe lure of beautiful shoes is stronger to-day than ever^ before. Shorter jkirtsV-smarter styles — the vogue for the ensemble — all these Jiavc done their share towards placing shoes m a seemingly paradoxical position — at the top of the mode, yet at the foundation of every smart outfit. 'i ' / > i ■ \ • i. " '".', - . • ■ ■■ ;•■ '.■■■' ' ' ■ : . . ■..•' ■;.■•.-■._/ v. ; ' [ „■•'■,'■ !'■'■■ ''" - I . , r •'■■■' -■-'■„ T " ' ■*" ' Matchless Shoes arc teautiful! Flattering— they : make the large foot look small— the small one daintier. Matchless Shoes are . designed m Paris by Paul Andre, eminent Shoe designer. When the designs, which are exclusively ours for New" Zealand, reach us, they are built on New Zealand lasts to fit the National foot-type, which ; differs from that of other countries, just as much as do facial and figure typea. Another feature of Matchless shoes. ,No riveting or stitching is used ia affixing the soles. This is done by the "Auto-turn", process, giving amazing flexibility and lightness tnd assuring longer life. V Matchless Shoes are on view m the smart shops everywherenew colours— new styles ... a style for every occasion m the smart woman's day. Yet, Matchless shoes are decidedly modest m price— most models ranging from thirty to , 'r , forty shillings. ,