Page 4 Advertisements Column 3

NZ Truth, Issue 1176, 14 June 1928, Page 4

( ( U r T t HE .'vogue for shorter and ever shorter skirts has ' JdJL' '' 'brought shoes so much under the spotlight of ' ■ ' ■ the mode that they are to-day indeed the foundation : , yiflflßffiF of the smart ensemble. On the choice of your shoes ' >cr^ ■■•'■■■' rests the success of your entire costume. <.■-.■ ■■^S^tSf^^jWf.' : Matchless show shoes suitable for wear with every jds3EG^&&^ ' J ' ; '"'' type of outfit — sports— street—^fternoon— - evening. ?rvL . V '. ■ - . , f t , t 1 Black Satin brocade is to enjoy • tor every Occasion right round thc Clock. great vogue for evening wear thi» : s Matchless shoes are designed in Paris by ; Paul CSl""-'- mB/ " *^ nMpikt Andre, noted French shoe designer. The designs are ' , despatched to us here in New Zealand, where we . s4&mm% build them on lasts to fit the National foot-type, for foot-types differ just as much in various countries- as ' j^^S^p^ do facial and figure types. '; ■ ' • ' ' : uM " Another feature of Matchless siioes is the "Auto- L^l^ "'"' *^^ turn" method of affixing Soles. A process which A very .mart afternoon shoe in dispenses with old-fashioned riveting and stitching, 'sLti^Jt*/^ and gives the sole an unusual degree of lightness and lok > Yet . Matchless prices are decidedly modest — -most l) styles thirty to forty shillings. ' /i^^^ J s"\^ Beautiful Shoes. VWf *** n mgk ' Aii charmin K ■:»:■:■■ ■/■■■..;. . '•'■[■• •ne-itrap ihoe. ' v L Designed in " # ' ■ - 1 Parisby fiSzT "iv^^ > . ■ . . ■ ■ - : •- ; ....■■ ■■■■■■■■■.....■..-. s/Z! ■: ; ■<3 im a die b v^lcil th a. " The business of /Icilma is the manufacture of fine \ Toilet Creams of every kind, anti in this they are . ; unexcelled. Icilma Cream 1 - a superb Vanishing Cream— is used 1 throughout the world by millions . of 'discriminating women who know the value of . ■ V this perfect preparation, but it may not be so gen' . ToProfecrand Shmufatc crally known that\the House of Icilma prepares a ■ ICILMA CRTAM complete range of Creams suitable for every purpose, iTh c unique and beau- 'unequalled" for purity and with special virtues not tifying Natural Spring possessed by any other Toilet Preparations. , • ' ■ ■ - Water- from Algeria 7 , . makes Icilma Cream un- / rivalled as a skin tonic. Thc. Xov M,SSSa<5c exclusive process by which it ~/~ ' is manufactured ensures a ICILMA'COLD CRitAMI • delicacy and airy lightness oil. used in FnrPaUP^k never yet equalled Icilma Wnufacture of • for Pale Cheeks Cream holds powder per- »fc Icilma Cold Cream ICItMAf LCSti TINTED --.' fectly and is guaranteed no d d - sh th{ . f - lc CRtAM / to grow hair. In cho.ee of/ f . h skJn -.^j c , car tKXA ' .. > two pertumes. Bouquet or thc porcs of cvcry tracc of Q> This wonderful Cream . Magnolia. / . of g r ; me> Massage, AJ^ will give a touch of Z :■ yS with this most luxurious rosy colour to pale skin food every night prc cheeks — a delicate tint so y ' f vcnts t }, e s y n fatigue in> natufal that it cannot be Z w !rt ?* i *** k *-* : ** J> "'' y>f ]jrf duced by the strain of mod' detected, and which it un» £^x M^&£isfe&^&o®gL ern llfc and kcc P s thc skin aifected by rain or a heated «|§2g&S* /g^^SS^^^i^, in fresh, youthful lovelinesi. atmosphere. It ii qutte pure ISS^l^®»SSssd^fl ™* ha r m . lc ». . a , d , cll ' cat T c , col ' ' ia^v*?iilfffll -J^^L + itMl ounng being added to Icilma VANISHING CREAM \V. GOLD CREAM s FLESH TINTED CREAM •■■■ ■.-....■ - ■ - . . '..'..'.:..-■ ,■-"■.- I. •