A Sound Opinion.
" Advertising," said the Rt. Hon. W.! E. Gladstone, speaking apropos of this! .subject, ' ' is undoubtedly very effective. Its power is enormous. It appears, if; we consult those who have made success-; ful.use of this extraordinary instrument,! that it depends wholly on producing an impression on the public mind by; iteration or by the constant repetition; of the same thing. This shows a very 1 ! singular state of the public mind; it shows that there is relative to those matters a certain amount of dullness, a great eagerness to compete for attention,; and no one >?ets it except b? giving, as! it were, so many strokes of the hammer to compel people to know what is goingon." These words of- wisdom should sink deep into the heard of every man of business. I
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Bibliographic details
Manawatu Standard, Volume 4, Issue 123, 1 May 1883, Page 2
Word Count
135A Sound Opinion. Manawatu Standard, Volume 4, Issue 123, 1 May 1883, Page 2
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