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Kaipara and Waitemata Echo, 23 April 1913, Page 3

\A section, of 56,0 acres, Otakanini Block, is advertised for sale. Mr t(1. "W. Strange inserts a trespass notice in this issue. ; A warningl notice to trespassers in search of game is advertised by J. C. Eimmer. Simmer and Scrcaton want mon to purchase winter clothing and bootc at their establishment. "Covers that wont conic off till 3^ou lalce them,ofi:',', are what .T5. LeEoy. cover and tent maker, brings to the notice of farmers in an advertisement in this issue. Speaking: at a raoeting at Hotel Cecil held to inaugurate a national, campaign to advertise abvortiKing, Mr T. J. Barratt, chairman of Pear's Soap, said it is commonly supposed that advertising an article necessarily increases the cost of the advertised article, but his very lengthened and extensive r'xperience proved entirely the contrary. "A.s a consoqxienoe of thai expenditure," he said> "the greatly increased j output has rr-sulted in enabling' us so "to reduce jiU'our^ costs of production that our speciality to-day is obtained I by the public at over 30 per cent less 1 than the price charged without that -adveriijsiu"; expenditure. To-day ' after U-iJypttrs' hipso of tirno, liriugiug . mj, totaT\to some three millions spent! .an'advGvti'siug, my experience permits mo still toindors^ that statoraon*." The Sports programme for l)a:gaville Axemen's Carnival is abvertisod in this issue. " The Eaihvay Department advertises exclusion. truins to ."Auckland re the visit of 11.M.5. New Zealand, The Alilitary Social (held under the auspicßS of the local- ALounted Pino Corps who wont into camp o;i Monday) which took pja.ee in the Foresters' Hall last Friday evening, prowl both enjoyable and successful. Ther« were about forty couples pro. sent, and as the floor luid undergone special preparation, dancing was much enjoyed. During the evening songs were contributed by Messrs' Drower and Screaton,' for which Miss Little played accompaniments. .Thu excellent dance TTusio by Misses Little and Donovan also contributed largely to the general enjoyment.