An American Authority on the Local Paper.
It is the duty of the people of every district to er pport a local papor, where there ig one, writes a leading American exchange. It werks every iseue in their interest, take up their grievances, urges their requirements givos prominence to their industries and institutions, and makes their locality known to outsiders. The poorest and most wretched newspaper ever published, is worth tan times its price to every man in the district in which it is published. Ex Governer Francis, of Missouri, speaks as follows of the local report:—“Each year the local paper gives from £sooto £lOOO in free advertising space to the oommueity in which it is located. No other agency will or can do this. Tha editor in proportion to his means, does more for the town than any other ten mon. He ought to be supported, not because they like him personally, or admire his writing, but because the local paper is the best investment local people can make. It may not, perhaps, be brilliantly edited or overcrowded with thoughts, but financially it is of more benefit to the community than the teacher or tbe preacher. Understand me I do not mean morally or intellectually but financially.” The man wbo excuses himself from subscribing to a local paper on the ground that “times are too bad” must indeed be in a desperate way—so bad that’ ths saving of threepence per week will atop him from going on a financial “ bust,”
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Kawhia Settler and Raglan Advertiser, Volume IV, Issue 395, 15 January 1909, Page 2
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251An American Authority on the Local Paper. Kawhia Settler and Raglan Advertiser, Volume IV, Issue 395, 15 January 1909, Page 2
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