AN ADVERTISE SCHEME.
Before President McKinley served his first term as President lie very often passed a porl; butcher s shop on the way to his office and back home. In the morning he used to notice that sausages were twenty cents a pound always. The sign read : —"Good Pork Sausages, 20 cents." Sometimes they were 20 cenrs a pound in the evening, but more often ten. The sign then even read :—"Fine Pork Sausages, 10 cents." The thing, he used to say, worried him. So he stopped one evening at the shop, said it looked like rain, and inquired about the l".ri:c of sausages. "Ten cents," said the storekeeper. "But," said McKinley, "'they were twenty cents this morning." "So they were, Mr. McKinley," said the unabashed sausage merchant. "So they were. Then I had 'em ; now I haven't. Sausages at ten cents is simply to get me a reputation for cheapness. See ?" The future President saw, and was in the habit of saying a great many reputations were made this way.
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King Country Chronicle, Volume V, Issue 346, 18 March 1911, Page 7
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172AN ADVERTISE SCHEME. King Country Chronicle, Volume V, Issue 346, 18 March 1911, Page 7
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